//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Mediating effects between Worl...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
49,283
Konsumentenverhalten
49,280
Relationship marketing
6,835
Beziehungsmarketing
6,834
Brand management
5,843
Markenführung
5,843
Brand image
5,407
Markenimage
5,407
Customer satisfaction
4,624
Kundenzufriedenheit
4,621
Online retailing
4,071
Online-Handel
4,071
Theory
4,066
Theorie
4,060
Dienstleistungsqualität
3,676
Service quality
3,676
Social Web
3,601
Social web
3,601
Internet marketing
3,535
Online-Marketing
3,533
Brand
3,194
USA
3,152
Markenartikel
3,144
United States
3,144
Einzelhandel
2,987
Retail trade
2,987
Advertising effects
2,753
Werbewirkung
2,753
Emotion
2,571
E-commerce
2,514
Electronic Commerce
2,501
Viral marketing
2,259
Virales Marketing
2,259
Experiment
2,217
Advertising
2,139
Werbung
2,107
Confidence
1,952
Vertrauen
1,949
Preismanagement
1,746
Pricing strategy
1,746
more ...
less ...
Online availability
All
Undetermined
25,689
Free
4,440
Type of publication
All
Article
51,052
Book / Working Paper
249
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
51,301
Graue Literatur
8,068
Non-commercial literature
8,068
Working Paper
7,051
Arbeitspapier
6,503
Aufsatz im Buch
5,250
Book section
5,250
Hochschulschrift
2,837
Thesis
1,986
Collection of articles of several authors
1,138
Sammelwerk
1,138
Aufsatzsammlung
711
Conference paper
543
Konferenzbeitrag
543
Bibliografie enthalten
378
Bibliography included
378
Konferenzschrift
348
Collection of articles written by one author
341
Sammlung
341
Case study
295
Fallstudie
295
Dissertation u.a. Prüfungsschriften
282
Lehrbuch
272
Textbook
228
Amtsdruckschrift
219
Government document
219
Reprint
184
Conference proceedings
166
Article
113
Statistik
89
Ratgeber
87
Guidebook
78
Statistics
74
Systematic review
72
Übersichtsarbeit
72
Handbook
61
Handbuch
61
Forschungsbericht
56
Glossar enthalten
52
more ...
less ...
Language
All
English
50,124
German
862
French
173
Spanish
51
Italian
34
Dutch
9
Portuguese
9
Polish
7
Czech
5
Hungarian
5
Russian
5
Norwegian
3
Arabic
2
Bulgarian
2
Danish
2
Croatian
2
Bosnian
1
Finnish
1
Galician
1
Lithuanian
1
Macedonian
1
Romanian
1
Slovenian
1
Serbian
1
Swedish
1
more ...
less ...
Author
All
Han, Heesup
113
Mattila, Anna S.
97
Lusk, Jayson L.
75
Phau, Ian
74
Gierl, Heribert
72
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Grewal, Dhruv
63
Loureiro, Sandra Maria Correia
62
Nayga, Rodolfo M.
60
Septianto, Felix
60
Jang, Soocheong
58
Belk, Russell W.
55
Paul, Justin
54
Herrmann, Andreas
50
Ko, Eunju
49
Laroche, Michel
48
Walsh, Gianfranco
48
Bagozzi, Richard P.
47
Hollebeek, Linda D.
46
Kim, Jungkeun
45
Pelsmacker, Patrick de
45
Thaichon, Park
43
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Bang, Nguyen
40
Das, Gopal
40
Verhoef, Peter C.
39
Park, Jungkun
38
Rajagopal
38
Kim, Seongseop
37
Ko, Yong Jae
37
Vrontis, Demetris
37
Wiedmann, Klaus-Peter
37
Eisend, Martin
36
Hyun, Sunghyup Sean
35
Wong, IpKin Anthony
35
Bijmolt, Tammo H. A.
34
Dens, Nathalie
34
Haws, Kelly L.
34
more ...
less ...
Institution
All
Europäische Kommission
2
Association for Consumer Research / North American Conference <2015, New Orleans, La.>
1
COVID-19-Consumer Law Research Group
1
Consumer Behavior in Tourism Symposium <2011, Bruneck>
1
Deutsche Gesellschaft für Hauswirtschaft / Fachausschuß Strukturwandel
1
Dhanāgār-Heeṅ-P̱raḥdeś-Daiy
1
Europäischer Wirtschafts- und Sozialausschuss
1
Global Brand Conference <11., 2016, Bradford>
1
Global Islamic Marketing Conference <2011, Dubai, Stadt>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Consumer Sciences Research Conference <5, 2011, Bonn>
1
La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
1
National Consumer Council
1
New Contributions to Retail Payments: Conference at Norges Bank <2008, Oslo>
1
more ...
less ...
Published in...
All
Journal of business research : JBR
2,009
Journal of retailing and consumer services
1,948
International journal of consumer studies
765
International journal of hospitality management
726
Psychology & marketing
662
Journal of consumer research : JCR ; an interdisciplinary bimonthly
582
Asia Pacific journal of marketing and logistics
394
The journal of product & brand management
394
Journal of marketing research : JMR
366
Management science : journal of the Institute for Operations Research and the Management Sciences
355
The journal of brand management : an international journal
355
European journal of marketing : EJM
352
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
344
Journal of retailing
326
Journal of international consumer marketing
321
Journal of travel and tourism marketing
317
Journal of marketing management : MM
310
Journal of marketing communications
303
Journal of marketing
302
Marketing letters : a journal of research in marketing
300
Cogent business & management
299
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
296
International journal of retail & distribution management
294
Tourism management : research, policies, practice
294
The international review of retail, distribution and consumer research
291
Journal of consumer behaviour : an international research review
290
The journal of consumer marketing
286
Journal of fashion marketing and management
285
Technological forecasting & social change : an international journal
280
Journal of the Academy of Marketing Science
277
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
277
Journal of business ethics : JOBE
263
International journal of contemporary hospitality management
261
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
254
Journal of hospitality marketing & management
247
Marketing intelligence & planning
242
Food policy : economics planning and politics of food and agriculture
241
Young consumers : insight and ideas for responsible marketers
240
Journal of food products marketing
233
more ...
less ...
Source
All
ECONIS (ZBW)
51,301
Showing
1
-
10
of
51,301
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Revisiting the team identification-value-purchase relationship in the team-licensed merchandise consumption context : a multidimensional consumer value approach
Kwon, Youngbum
;
Kwak, Dae Hee
- In:
Sport marketing quarterly : preferred journal of the …
23
(
2014
)
2
,
pp. 100-114
Persistent link: https://www.econbiz.de/10010383802
Saved in:
2
The effects of the antecedents of service purchase intention in the context of monetary sales promotion
Chiang, Cheng-Chen
- In:
Acta oeconomica : periodical of the Hungarian Academy …
64
(
2014
),
pp. 177-197
Persistent link: https://www.econbiz.de/10010474423
Saved in:
3
Price presentation effects on green purchase intentions
Lee Weisstein, Fei
;
Asgari, Mohammadreza
;
Siew, Shir-way
- In:
The journal of product & brand management
23
(
2014
)
3
,
pp. 230-239
Persistent link: https://www.econbiz.de/10010393857
Saved in:
4
The effect of product touch information and sale proneness on consumers' responses to price discounts
Yazdanparast, Atefeh
;
Kukar-Kinney, Monika
- In:
Psychology & marketing
40
(
2023
)
1
,
pp. 146-168
Persistent link: https://www.econbiz.de/10013465217
Saved in:
5
Influence of the perceived benefit of a social network-based sales promotion on the perceived quality of a heritage complex
Crespo-Almendros, Esmeralda
;
Prados-Peña, M. Belén
; …
- In:
Academia : revista Latinoamericana de administración
35
(
2022
)
2
,
pp. 148-162
Persistent link: https://www.econbiz.de/10013369812
Saved in:
6
Developing a model to analyse customers' purchasing intention with emphasise on the role of eWOM dimensions in social networks
Kalejahi, Homa Kavoosi
;
Noubar, Hossein Bodaghi Khajeh
; …
- In:
International journal of business environment : IJBE
13
(
2022
)
2
,
pp. 145-174
Persistent link: https://www.econbiz.de/10013198067
Saved in:
7
Promoting products through volume discount : evidence from Malaysia
Iranmanesh, Mohammad
;
Jayaraman, K.
;
Imrie, Brian Charles
; …
- In:
Journal of promotion management : JPM
22
(
2016
)
1
,
pp. 71-88
Persistent link: https://www.econbiz.de/10011522041
Saved in:
8
Effects of message variation and communication tools choices on consumer response
Hongcharu, Boonchai
- In:
Global business review
20
(
2019
)
1
,
pp. 42-56
Persistent link: https://www.econbiz.de/10011983970
Saved in:
9
Meta-analysis of the long- and short-term effects of sales promotions on consumer behavior
Santini, Fernando de Oliveira
;
Vieira, Valter Afonso
; …
- In:
Journal of promotion management : JPM
22
(
2016
)
3
,
pp. 425-442
Persistent link: https://www.econbiz.de/10011532994
Saved in:
10
Determination of customer preferences for benefits provided by sales promotion at shopping centres in Lithuania
Pilelienė, Lina
;
Bakanauskas, Arvydas Petras
- In:
Analele ştiinţifice ale Univerşităţii Alexandru …
62
(
2015
)
1
,
pp. 85-92
Persistent link: https://www.econbiz.de/10011302859
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->