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Crowdfunding and innovation
Swart, Richard - In: Crowdfunding : the corporate era, (pp. 95-102). 2015
Persistent link: https://www.econbiz.de/10011301266
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Beyond personalization : experience architecture
Adcox, John; Wittenstein, Mike - In: The power of one : gaining business value from …, (pp. 82-102). 2003
Persistent link: https://www.econbiz.de/10011588667
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Marketing weiter denken?! - Fünf Postulate
Kenning, Peter - In: Marketing Weiterdenken : Zukunftspfade für eine …, (pp. 79-97). 2018
Persistent link: https://www.econbiz.de/10011740982
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Darf's ein bisschen mehr sein?
Hausch, Daniela - In: Kundenorientierung und Kundenservice in der Touristik : …, (pp. 125-132). 2015
Persistent link: https://www.econbiz.de/10011333496
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Shopping value, satisfaction and its behavioral outcomes in the purchase of private label branded products : a theoretical framework
Mishra, Anubhav Anand; Srivastava, Manish Kumar - In: HRM and marketing orientation in the new era, (pp. 235-253). 2013
Persistent link: https://www.econbiz.de/10010236503
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Evolving the private label role in the retailer-customer relationship : antecedents and impact of premium private labels on customer loyalty to the retailer
Martinelli, Elisa; Vergura, Donata Tania - In: Handbook of research on retailer-consumer relationship …, (pp. 86-106). 2014
Persistent link: https://www.econbiz.de/10010379352
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Customer store loyalty : process, explanation chain, and moderating factors
Vásquez-Párraga, Arturo Z.; Sahagún, Miguel Ángel; … - In: Handbook of research on retailer-consumer relationship …, (pp. 70-85). 2014
Persistent link: https://www.econbiz.de/10010379356
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Antecedents and consequences of customer retention and loyalty orientation in Romanian telecommunications market
Hnatiuc, Cristian; Mihoc, Florin - In: The changing business landscape of Romania : lessons …, (pp. 285-304). 2013
Persistent link: https://www.econbiz.de/10010386881
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Customers' satisfaction and loyalty in the economic recession : the case of a Greek bank
Samanta, Irene - In: Strategic marketing in fragile economic conditions, (pp. 78-96). 2014
Persistent link: https://www.econbiz.de/10010416856
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Impact of tourists' socio-demographic factors and number of previous visits on attitudinal loyalty : simultaneous testing of three loyalty types
Laškarin Ažić, Marina; Galičic, Vlado - 2020
Persistent link: https://www.econbiz.de/10012601656