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~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
49,194
Konsumentenverhalten
49,191
India
33,397
Indien
33,364
Relationship marketing
6,946
Beziehungsmarketing
6,945
Brand management
5,980
Markenführung
5,980
Brand image
5,456
Markenimage
5,456
Customer satisfaction
4,855
Kundenzufriedenheit
4,854
Theory
4,515
Theorie
4,508
Online retailing
4,100
Online-Handel
4,100
Dienstleistungsqualität
3,974
Service quality
3,974
Social Web
3,722
Social web
3,722
USA
3,585
United States
3,571
Internet marketing
3,566
Online-Marketing
3,564
Brand
3,231
Einzelhandel
3,189
Retail trade
3,189
Markenartikel
3,177
Advertising effects
2,767
Werbewirkung
2,767
China
2,764
Emotion
2,638
E-commerce
2,620
Electronic Commerce
2,606
Experiment
2,294
Viral marketing
2,252
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2,252
Advertising
2,177
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2,145
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2,074
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35,225
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6,262
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83,434
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448
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Aufsatz in Zeitschrift
Article in journal
83,882
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18,199
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18,199
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15,160
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13,657
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13,657
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13,502
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5,057
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5,057
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3,845
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2,556
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2,128
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1,765
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1,168
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1,091
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1,091
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Han, Heesup
115
Mattila, Anna S.
96
Ghosh, Saibal
89
Khare, Arpita
85
Kamaiah, Bandi
80
Lusk, Jayson L.
75
Phau, Ian
75
Dwivedi, Yogesh Kumar
73
Gierl, Heribert
70
Paul, Justin
69
Grewal, Dhruv
61
Loureiro, Sandra Maria Correia
61
Reddy, Y. V.
61
Nayga, Rodolfo M.
60
Belk, Russell W.
59
Septianto, Felix
59
Jang, Soocheong
57
Ko, Eunju
57
Kumar, Vikas
57
Tiwari, Aviral Kumar
56
Jain, Pramod Kumar
53
Herrmann, Andreas
50
Rangarajan, Chakravarthi
50
Sen, Kunal
50
Chawla, Deepak
49
Kumar, Sunil
49
Walsh, Gianfranco
49
Laroche, Michel
48
Bagozzi, Richard P.
47
Gaiha, Raghav
46
Kumar, Satish
46
Choi, Tsan-Ming
45
Jha, Raghbendra
45
Joshi, Himanshu
45
Kim, Jungkeun
45
Pelsmacker, Patrick de
45
Sharma, Piyush
45
Hollebeek, Linda D.
44
Rahman, Zillur
44
Singh, Tarlok
44
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Indien / Ministry of Finance
13
Reserve Bank of India
13
State Bank of India / Economic Research Department
9
Indian Society of Labour Economics
7
Indien / Department of Economic Affairs / Economic Division
7
Indien / Railway Board
6
Indian Society of Agricultural Economics
5
Reserve Bank of India / Department of Statistics
4
Indien / Steering Committee for Transport Planning
3
National Institute of Rural Development
3
Council for Social Development
2
Europäische Kommission
2
Gokhale Institute of Politics and Economics
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Indian Economic Association
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Reserve Bank of India / Committee to Review the Working of the Monetary System
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Agro-Economic Research Centre <Poona>
1
Asia Pacific Association of Derivatives
1
Asian Development Bank
1
Associated Chambers of Commerce and Industry of India
1
Association for Consumer Research / North American Conference <2015, New Orleans, La.>
1
COVID-19-Consumer Law Research Group
1
Centre for Regional Development
1
Consumer Behavior in Tourism Symposium <2011, Bruneck>
1
Deutsche Gesellschaft für Hauswirtschaft / Fachausschuß Strukturwandel
1
Deutschland <Bundesrepublik>
1
Dhanāgār-Heeṅ-P̱raḥdeś-Daiy
1
Europäische Wirtschaftsgemeinschaft
1
Europäischer Rechnungshof
1
Federation of Indian Chambers of Commerce and Industry
1
GIGA German Institute of Global and Area Studies
1
Global Brand Conference <11., 2016, Bradford>
1
Global Islamic Marketing Conference <2011, Dubai, Stadt>
1
Großbritannien
1
India Policy Forum <14., 2017, New Delhi>
1
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Journal of business research : JBR
2,119
Journal of retailing and consumer services
1,956
Finance India : the quarterly journal of Indian Institute of Finance
930
The Indian journal of labour economics : a quarterly journal of Indian Society of Labour Economics
881
The Indian economic journal
849
International journal of consumer studies
778
International journal of hospitality management
741
Economic developments in India : quarterly update : analysis, reports, policy documents
740
Psychology & marketing
665
The Indian journal of economics
597
Journal of consumer research : JCR ; an interdisciplinary bimonthly
589
Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
497
The Asian economic review : journal of the Indian Institute of Economics
479
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
471
Global business review
459
Asia Pacific journal of marketing and logistics
414
International journal of Indian culture and business management
406
Journal of fashion marketing and management
402
The journal of product & brand management
401
Technological forecasting & social change : an international journal
384
The journal of brand management : an international journal
354
European journal of marketing : EJM
353
Cogent business & management
351
Journal of marketing research : JMR
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
344
Management science : journal of the Institute for Operations Research and the Management Sciences
343
Journal of international consumer marketing
334
Journal of business ethics : JOBE
333
Journal of travel and tourism marketing
323
Tourism management : research, policies, practice
322
Food policy : economics planning and politics of food and agriculture
317
Journal of marketing management : MM
317
International journal of retail & distribution management
313
Applied economics
309
Indian journal of agricultural economics
309
Journal of retailing
305
Journal of marketing communications
301
The international review of retail, distribution and consumer research
298
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
295
The journal of consumer marketing
295
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ECONIS (ZBW)
83,882
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1
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of
83,882
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date (oldest first)
1
Fashion
portals and Indian consumers : an exploratory study on online apparel retail marketing
Kautish, Pradeep
;
Rai, Sushil Kumar
- In:
International journal of electronic marketing and …
10
(
2019
)
3
,
pp. 309-331
Persistent link: https://www.econbiz.de/10012106629
Saved in:
2
How cosmopolitan are Indian consumers? : a study on
fashion
clothing
involvement
Khare, Arpita
- In:
Journal of fashion marketing and management
18
(
2014
)
4
,
pp. 431-451
Persistent link: https://www.econbiz.de/10010530880
Saved in:
3
Implusive buying behavior in Online
fashion
apparel shopping : an investigation of the influence of the internal and external factors among Indian shoppers
Wadera, Deepti
;
Sharma, Vrinda
- In:
South Asian journal of management : SAJM
25
(
2018
)
3
,
pp. 55-82
Persistent link: https://www.econbiz.de/10012011211
Saved in:
4
Predictors of
fashion
clothing
involvement among Indian youth
Khare, Arpita
;
Rakesh, Sapna
- In:
Journal of targeting, measurement and analysis for marketing
18
(
2010
)
3/4
,
pp. 209-220
Persistent link: https://www.econbiz.de/10008840818
Saved in:
5
Gender as a moderator of the relationship between materialism and
fashion
closthing involvement among Indian youth
Handa, Meenakshi
;
Khare, Arpita
- In:
International journal of consumer studies
37
(
2013
)
1
,
pp. 112-120
Persistent link: https://www.econbiz.de/10009713754
Saved in:
6
Influence of normative and informative values on
fashion
clothing
involvement of Indian women
Khare, Arpita
;
Parveen, Ceeba
;
Mishra, Ankita
- In:
Journal of customer behaviour
11
(
2012
)
1
,
pp. 9-32
Persistent link: https://www.econbiz.de/10009563578
Saved in:
7
Role of justification of unethical behaviour in sustainable
fashion
consumption among Indian consumers : a parallel mediation approach
Kaur, Jaspreet
;
Gupta, Sangeeta
;
Singh, Lata Bajpai
- In:
Journal of consumer marketing
40
(
2023
)
7
,
pp. 842-853
Persistent link: https://www.econbiz.de/10014471132
Saved in:
8
A study of customer perception of youth towards branded
fashion
apparels in Chennai City
Kavitha, M.
;
Subramanian, S.
- In:
Economics & finance notes
12
(
2023
)
2
,
pp. 171-177
Persistent link: https://www.econbiz.de/10014442742
Saved in:
9
Bollywood influence on
clothing
selection of Indian consumers
Kinley, Tammy R.
;
Pookulangara, Sanjukta A.
;
Josiam, …
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
4
,
pp. 390-403
Persistent link: https://www.econbiz.de/10014373495
Saved in:
10
How can Indian small-scale
fashion
retailers survive COVID-19 disruption? : -a brand portfolio optimization perspective
Sinha, Priyank
;
Sainy, Romi
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012648899
Saved in:
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