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~type_genre:"Aufsatz in Zeitschrift"
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Kundenzufriedenheit : Beschwer...
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Beziehungsmarketing
14,796
Relationship marketing
14,796
Consumer behaviour
7,024
Konsumentenverhalten
7,024
Customer satisfaction
4,506
Kundenzufriedenheit
4,505
Dienstleistungsqualität
3,449
Service quality
3,449
Brand management
2,004
Markenführung
2,004
Brand image
1,591
Markenimage
1,591
Social Web
1,513
Social web
1,513
Lieferantenmanagement
1,420
Supplier relationship management
1,420
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1,145
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1,145
Online-Marketing
1,132
Internet marketing
1,131
Customer integration
1,101
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1,099
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1,098
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1,098
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1,041
Electronic Commerce
1,040
Einzelhandel
1,035
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1,035
Brand
1,021
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1,003
Marketing management
994
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993
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971
Online-Handel
971
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951
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950
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843
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839
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760
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702
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Undetermined
7,545
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1,252
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15,356
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80
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Aufsatz in Zeitschrift
Article in journal
15,436
Hochschulschrift
4,935
Aufsatz im Buch
3,444
Book section
3,444
Thesis
3,376
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1,893
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1,754
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1,754
Graue Literatur
1,723
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1,723
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1,584
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1,545
Textbook
1,207
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871
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871
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853
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Working Paper
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Han, Heesup
52
Kumar, V.
48
Mattila, Anna S.
48
Hollebeek, Linda D.
41
Gil Saura, Irene
36
Svensson, Göran
35
Verhoef, Peter C.
35
Homburg, Christian
31
Smith, Alan D.
31
Palmatier, Robert W.
30
Prentice, Catherine
30
Grewal, Dhruv
27
Herrmann, Andreas
27
Loureiro, Sandra Maria Correia
27
Walsh, Gianfranco
27
Bruhn, Manfred
26
Hyun, Sunghyup Sean
25
Agnihotri, Raj
24
Bang, Nguyen
23
Klaus, Philipp
23
McColl-Kennedy, Janet R.
23
Vrontis, Demetris
23
Huber, Frank
22
Thaichon, Park
22
Balaji, M. S.
21
Evanschitzky, Heiner
21
Ruyter, Ko de
21
Wong, IpKin Anthony
21
Casidy, Riza
20
Grégoire, Yany
20
Harrigan, Paul
20
Kumar, Vikas
20
Quach, Sara
20
Rather, Raouf Ahmad
20
Wieseke, Jan
20
Edvardsson, Bo
19
Karjaluoto, Heikki
19
Sesé, F. Javier
19
So, Kevin Kam Fung
19
Gustafsson, Anders
18
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International Conference on Relationship Marketing <9, 2009, Berlin>
2
Deutsches Institut für Wirtschaftsforschung
1
Ecole Nationale Supérieure des Télécommunications de Bretagne <Brest, Finistère>
1
Université Paris 1 Panthéon-Sorbonne
1
Wirtschaftskammer Österreich
1
Published in...
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Journal of business research : JBR
678
Journal of retailing and consumer services
599
Industrial marketing management : the international journal for industrial and high-tech firms
412
International journal of hospitality management
310
The journal of services marketing
249
The service industries journal
198
The journal of business & industrial marketing
192
Journal of the Academy of Marketing Science
176
Journal of strategic marketing
173
International journal of electronic customer relationship management : IJECRM
141
Journal of service research : JSR
137
Journal of hospitality marketing & management
133
International journal of contemporary hospitality management
129
Journal of marketing
129
Journal of travel and tourism marketing
121
Journal of service management
116
Asia Pacific journal of marketing and logistics
113
The journal of product & brand management
113
Journal of retailing
112
Psychology & marketing
110
Tourism management : research, policies, practice
110
European journal of marketing : EJM
106
Cogent business & management
104
The journal of brand management : an international journal
101
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
99
Services marketing quarterly
96
Service business
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
89
Journal of marketing management : MM
87
The international journal of bank marketing : IJBM
86
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
80
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
76
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
75
The international review of retail, distribution and consumer research
74
Journal of financial services marketing : JFSM
71
Business horizons
70
International journal of retail & distribution management
69
European journal of operational research : EJOR
67
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
66
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ECONIS (ZBW)
15,436
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1
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10
of
15,436
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1
Die Erschließung von Kundenpotenzialen durch cross-selling : konzeptionelle Grundlagen und empirische Ergebnisse
Homburg, Christian
;
Schäfer, Heiko
- In:
Marketing : ZFP ; journal of research and management
24
(
2002
)
1
,
pp. 7-26
Persistent link: https://www.econbiz.de/10001655219
Saved in:
2
Customer Equity: Measurement, Management and Research Opportunities
Villanueva, Julian
;
Hanssens, Dominique M.
-
2006
Persistent link: https://www.econbiz.de/10003487214
Saved in:
3
Zur Ermittlung von Folgekosten aufgrund von Qualitätsmängeln
Fröhling, Oliver
- In:
Journal of business economics : JBE
63
(
1993
)
6
,
pp. 543-568
Persistent link: https://www.econbiz.de/10001144695
Saved in:
4
How do firms benefit from customer complaints?
Yılmaz, Çengiz
;
Varnali, Kaan
;
Kasnakoglu, Berna Tari
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 944-955
Persistent link: https://www.econbiz.de/10011436370
Saved in:
5
Three dimensions of service recovery : examining relationship and impact
Kumar, Maneesh
;
Kumar, Niraj
- In:
Supply chain management : an international journal
21
(
2016
)
2
,
pp. 273-286
Persistent link: https://www.econbiz.de/10011544928
Saved in:
6
Perceptions of consumers in the financial industry under a qualitative data analysis methodology
Mongay, Jorge
- In:
International journal of trade and global markets
9
(
2016
)
1
,
pp. 33-44
Persistent link: https://www.econbiz.de/10011547851
Saved in:
7
Is corporate reputation a double-edged sword? : relative effects of perceived justice in airline service recovery
Ding, May-Ching
;
Ho, Ching-Wei
;
Lii, Yuan-Shuh
- In:
International journal of economics and business research
10
(
2015
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10011412174
Saved in:
8
Service recovery via social media : the social influence effects of virtual presence
Schaefers, Tobias
;
Schamari, Julia
- In:
Journal of service research : JSR
19
(
2016
)
2
,
pp. 192-208
Persistent link: https://www.econbiz.de/10011485442
Saved in:
9
Trust recovery following a double deviation
Basso, Kenny
;
Santos, Cristiane Pizzutti dos
- In:
Journal of service research : JSR
19
(
2016
)
2
,
pp. 209-223
Persistent link: https://www.econbiz.de/10011485447
Saved in:
10
Satisfaction with service recovery : moderating effect of age in word-of-mouth
Moliner-Velázquez, Beatriz
;
Ruiz-Molina, María-Eugenia
; …
- In:
The journal of consumer marketing
32
(
2015
)
6
,
pp. 470-484
Persistent link: https://www.econbiz.de/10011485855
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