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~type_genre:"Aufsatz in Zeitschrift"
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An Investigation of Modulator...
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Großbritannien
7
United Kingdom
7
Marketing management
5
Marketingmanagement
5
Einzelhandel
2
Firm performance
2
Industrie
2
Manufacturing industries
2
Retail trade
2
Strategic management
2
Strategisches Management
2
Tourism marketing
2
Tourismusmarketing
2
Unternehmenserfolg
2
Corporate planning
1
Dienstleistungsmarketing
1
Einzelhandelsstandort
1
Erfolgsfaktor
1
Flexibility
1
Flexibilität
1
Führungskräfte
1
HR marketing
1
International market segmentation
1
International marketing
1
Internationale Marktsegmentierung
1
Internationales Marketing
1
KMU
1
Managers
1
Market entry
1
Marketing
1
Markteintritt
1
Operations Research
1
Operations research
1
Personalmarketing
1
Retail location
1
Räumliche Verteilung
1
SME
1
Services marketing
1
Spatial distribution
1
Success factor
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Type of publication
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Article
15
Type of publication (narrower categories)
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Aufsatz in Zeitschrift
Article in journal
15
Aufsatz im Buch
3
Book section
3
Reprint
3
Bibliografie enthalten
1
Bibliography included
1
Case study
1
Fallstudie
1
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Language
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English
15
Author
All
Greenley, Gordon E.
15
Lee, Nick
3
Lings, Ian N.
3
Matcham, Alan S.
2
Rudd, John M.
2
Beatson, Amanda T.
1
Broderick, Amanda J.
1
Combe, Ian A.
1
Leeflang, Peter
1
Mueller, Rene Dentiste
1
Shipley, David D.
1
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Published in...
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European journal of marketing : EJM
7
Journal of management studies : JMS
2
Journal of business research : JBR
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of service management
1
Journal of strategic marketing
1
Omega : the international journal of management science
1
The service industries journal
1
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Source
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ECONIS (ZBW)
15
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1
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15
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1
An application of a diagnostic framework for strategy
Greenley, Gordon E.
- In:
Journal of management studies : JMS
24
(
1987
)
2
,
pp. 143-159
Persistent link: https://www.econbiz.de/10001071614
Saved in:
2
Managerial opinions of marketing planning
Greenley, Gordon E.
- In:
Omega : the international journal of management science
16
(
1988
)
4
,
pp. 277-287
Persistent link: https://www.econbiz.de/10001048726
Saved in:
3
Managerial perceptions of marketing planning
Greenley, Gordon E.
- In:
Journal of management studies : JMS
25
(
1988
)
6
,
pp. 575-601
Persistent link: https://www.econbiz.de/10001057810
Saved in:
4
Marketing orientation in the service of incoming tourism
Greenley, Gordon E.
- In:
European journal of marketing : EJM
20
(
1986
)
7
,
pp. 64-73
Persistent link: https://www.econbiz.de/10001071341
Saved in:
5
An overview of marketing planning in UK manufacturing companies
Greenley, Gordon E.
- In:
European journal of marketing : EJM
16
(
1982
)
7
,
pp. 3-15
Persistent link: https://www.econbiz.de/10001071486
Saved in:
6
Problems in marketing services : the case of incoming tourism
Greenley, Gordon E.
- In:
European journal of marketing : EJM
17
(
1983
)
6
,
pp. 57-64
Persistent link: https://www.econbiz.de/10001037585
Saved in:
7
An empirical overview of marketing by retailing organisations
Greenley, Gordon E.
- In:
The service industries journal
8
(
1988
)
1
,
pp. 49-66
Persistent link: https://www.econbiz.de/10001050881
Saved in:
8
The impact of internal and external market orientations on firm performances
Lings, Ian N.
;
Greenley, Gordon E.
- In:
Journal of strategic marketing
17
(
2009
)
1
,
pp. 41-53
Persistent link: https://www.econbiz.de/10003827269
Saved in:
9
Antecedents to strategic flexibility : management cognition, firm resources and strategic options
Combe, Ian A.
;
Rudd, John M.
;
Leeflang, Peter
; …
- In:
European journal of marketing : EJM
46
(
2012
)
10
,
pp. 1320-1339
Persistent link: https://www.econbiz.de/10009661195
Saved in:
10
Brief reflections : editorial
Lee, Nick
;
Greenley, Gordon E.
- In:
European journal of marketing : EJM
44
(
2010
)
6
,
pp. 697-699
Persistent link: https://www.econbiz.de/10009523655
Saved in:
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