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Assimilation or contrast? : status inequality, judgment of product quality, and product choices in markets
Huang, Zhi; Washington, Marvin - In: Organization science : a journal of the Institute for … 26 (2015) 6, pp. 1752-1768
Persistent link: https://www.econbiz.de/10011411707
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Consumers' prepurchase satisfaction with the attributes and information of food labels
Van der Colff, Nadia; Van der Merwe, Daleen; Bosman, … - In: International journal of consumer studies 40 (2016) 2, pp. 220-228
Persistent link: https://www.econbiz.de/10011488490
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The effect of involvement on visual attention and product choice
Behe, Bridget K.; Bae, Mikyeung; Huddleston, Patricia T.; … - In: Journal of retailing and consumer services 24 (2015), pp. 10-21
Persistent link: https://www.econbiz.de/10010528664
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The secrecy effect : secret consumption increases women's product evaluations and choice
Rodas, Maria A.; John, Deborah Roedder - In: Journal of consumer research : JCR ; an … 46 (2019/2020) 6, pp. 1093-1109
Persistent link: https://www.econbiz.de/10012234298
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Climbing down the ladder makes you play it safe : the effect of the status of a rejecter on product evaluation
Yi, Youjae; Kim, Seo Young; Hwang, Jae Won - In: European journal of marketing : EJM 51 (2017) 5/6, pp. 946-959
Persistent link: https://www.econbiz.de/10011708685
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The effect of customer value and power structure on retail supply chain product choice and pricing decisions
Luo, Zheng; Chen, Xu; Kai, Ming - In: Omega : the international journal of management science 77 (2018), pp. 115-126
Persistent link: https://www.econbiz.de/10011799184
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When feeling younger depends on others : the effects of social cues on older consumers
Amatulli, Cesare; Peluso, Alessandro M.; Guido, Gianluigi; … - In: Journal of consumer research : JCR ; an … 45 (2018) 4, pp. 691-709
Persistent link: https://www.econbiz.de/10011951042
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Do touch interface users feel more engaged? : the impact of input device type on online shoppers' engagement, affect, and purchase decisions
Chung, Sorim; Kramer, Thomas; Wong, Elaine M. - In: Psychology & marketing 35 (2018) 11, pp. 795-806
Persistent link: https://www.econbiz.de/10011970113
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Corporate images' impact on consumers' product choices : the case of multinational foreign subsidiaries
Wilkins, Stephen; Huisman, Jeroen - In: Journal of business research : JBR 67 (2014) 10, pp. 2224-2230
Persistent link: https://www.econbiz.de/10010400088
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"We" or "me" consumer goods : a cross-national look at self-construal and gender in product choice
Ackerman, David; Chung, Christina - In: Journal of global scholars of marketing science : … 22 (2012) 1, pp. 70-82
Persistent link: https://www.econbiz.de/10010405831