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Strategic marketing management : planning, implementation and control
Wilson, Richard M. S. - 2005 - 3. ed.
Persistent link: https://www.econbiz.de/10004132566
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The development of marketing management : the case of the USA c.1910-1940
Usui, Kazuo - 2008
Persistent link: https://www.econbiz.de/10004913735
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Business and society : a strategic approach to social responsibility
McAlister, Debbie Thorne; Ferrell, Odies C.; Ferrell, Linda - 2005 - 2. ed.
Persistent link: https://www.econbiz.de/10004417442
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Business and society : a strategic approach to social responsibility
Thorne, Debbie M.; Ferrell, Odies C.; Ferrell, Linda - 2008 - 3. ed.
Persistent link: https://www.econbiz.de/10004895475
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Profits before people? : ethical standards and the marketing of prescription drugs
Weber, Leonhard J. - 2006
Persistent link: https://www.econbiz.de/10004863265
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Hispanic marketing : a cultural perspective
Korzenny, Felipe; Korzenny, Betty Ann - 2005
Persistent link: https://www.econbiz.de/10004845281
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Business, not politics : the making of the gay market
Sender, Katherine - 2004
Persistent link: https://www.econbiz.de/10004803219
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The small public library survival guide : thriving on less
Landau, Herbert B. - 2008
Persistent link: https://www.econbiz.de/10004926051
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Advertising sin and sickness : the politics of alcohol and tobacco marketing, 1950-1990
Pennock, Pamela E. - 2007
Persistent link: https://www.econbiz.de/10004879831
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Brand Hollywood : selling entertainment in a global media age
Grainge, Paul - 2008
Persistent link: https://www.econbiz.de/10004894280