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Between criticism and innovation : beer and public relations in the Weimar Republic
Fabian, Sina - In: Reshaping capitalism in Weimar and Nazi Germany, (pp. 183-207). 2022
Persistent link: https://www.econbiz.de/10013191953
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Spatial and temporal retail pricing on the German beer market
Loy, Jens-Peter; Glauben, Thomas - In: Food price dynamics and price adjustment in the EU, (pp. 102-121). 2015
Persistent link: https://www.econbiz.de/10011433100
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Innovation and collaboration in the DNA of a cultural industry : craft beer in Baja California
Cabrera-Flores, Mayer Rainiero; León-Pozo, Alicia; … - In: Cultural and creative industries : a path to …, (pp. 155-179). 2019
Persistent link: https://www.econbiz.de/10011978364
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The use of social media in the beer brewing industry
Pogrebnyakov, Nicolai - In: The global brewery industry : markets, strategies, and …, (pp. 291-309). 2013
Persistent link: https://www.econbiz.de/10010460279
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The demise of Anheuser-Busch : arrogance, hubris and strategic weakness in the face of intense internationalization
Taplin, Ian M.; Gammelgaard, Jens; Dörrenbächer, Christoph - In: The global brewery industry : markets, strategies, and …, (pp. 269-287). 2013
Persistent link: https://www.econbiz.de/10010460280
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Leadership and preparedness to internationalize in the brewing industry : the case of Asahi Breweries of Japan
Williams, Christopher; Takeshita, Seijiro; Gilles, Mélanie - In: The global brewery industry : markets, strategies, and …, (pp. 247-268). 2013
Persistent link: https://www.econbiz.de/10010460281
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Post-acquisition resource redeployment and synergy creation : the case of Heineken's large acquisitions Scottish & Newcastle and FEMSA
Dörrenbächer, Christoph; Zaby, Andreas M. - In: The global brewery industry : markets, strategies, and …, (pp. 223-244). 2013
Persistent link: https://www.econbiz.de/10010460282
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Subsidiary strategic responsibilities and autonomy in Carlsberg
Gammelgaard, Jens; Hobdari, Bersant - In: The global brewery industry : markets, strategies, and …, (pp. 199-222). 2013
Persistent link: https://www.econbiz.de/10010460283
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Carlsberg in India : entry strategy in global oligopolistic industries
Hoenen, Anne K.; Hansen, Michael W. - In: The global brewery industry : markets, strategies, and …, (pp. 166-195). 2013
Persistent link: https://www.econbiz.de/10010460284
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The estonian beer market : the battle for market leadership
Larimo, Jorma; Kuusik, Andres; Varblane, Urmas - In: The global brewery industry : markets, strategies, and …, (pp. 133-165). 2013
Persistent link: https://www.econbiz.de/10010460285