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EC: one market or many? : An a...
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Fundamentals of marketing research ; Vol. 6
4
Fundamentals of marketing research ; Vol. 1
3
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Marketing research : state-of-the-art perspectives ; handbook of the American Marketing Association & Professional Marketing Research Society
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Does marketing need reform? : fresh perspectives on the future
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ECONIS (ZBW)
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1
Validity and structural reliability of multidimensional scaling
Malhotra, Naresh K.
-
2007
Persistent link: https://www.econbiz.de/10003541516
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2
Strucural reliabilty and stability of nonmetric conjoint analysis
Malhotra, Naresh K.
-
2007
Persistent link: https://www.econbiz.de/10003541592
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3
Methodological issues in cross-cultural marketing research: a state-of-the-art review
Malhotra, Naresh K.
;
Agarwal, James
;
Peterson, Mark A.
-
2009
Persistent link: https://www.econbiz.de/10003794173
Saved in:
4
Comparative marketing measures of societal quality of life : substantive dimensions in 186 countries
Peterson, Mark A.
;
Malhotra, Naresh K.
-
2009
Persistent link: https://www.econbiz.de/10003876326
Saved in:
5
Marketing research in the New Millennium : emerging issues and trends
Malhotra, Naresh K.
;
Peterson, Mark A.
-
2007
Persistent link: https://www.econbiz.de/10003538073
Saved in:
6
Helping marketing research earn a seat at the table for decision-making : an assessment and prescription for the future
Malhotra, Naresh K.
;
Peterson, Mark A.
;
Uslay, Can
-
2007
Persistent link: https://www.econbiz.de/10003538084
Saved in:
7
Marketing research : a state-of-the-art review and directions for the twenty-first century
Malhotra, Naresh K.
;
Peterson, Mark A.
;
Kleiser, Susan Bardi
-
2007
Persistent link: https://www.econbiz.de/10003538167
Saved in:
8
Methodological issues in cross-cultural marketing research : a state-of-the-art review
Malhotra, Naresh K.
;
Agarwal, James
;
Peterson, Mark A.
-
2007
Persistent link: https://www.econbiz.de/10003540499
Saved in:
9
Common method variance in IS research : a comparison of alternative approaches and a reanalysis of past research
Malhotra, Naresh K.
;
Kim, Sung S.
;
Patil, Ashutosh
-
2007
Persistent link: https://www.econbiz.de/10003540674
Saved in:
10
Internet users' information privacy concerns (IUIPC) : the construct, the scale, and a causal model
Malhotra, Naresh K.
;
Kim, Sung S.
;
Agrarwal, James
-
2007
Persistent link: https://www.econbiz.de/10003540684
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