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Smoothing the corporate venturing path : rules still count
Enkel, Ellen; Goel, Sanjay - In: Journal of business strategy 33 (2012) 3, pp. 30-39
Persistent link: https://www.econbiz.de/10009574527
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HybridChain : Überwindung divergierender Zielsysteme in Unternehmensnetzwerken der Konsumgüterindustrie
Meyer, Jan Christoph; Hering, Niklas; Hattenbach, Jan; … - 2011
Persistent link: https://www.econbiz.de/10009502167
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Manufacturing network development in fast-moving consumer goods industries
Schilling, Robert - 2012
Persistent link: https://www.econbiz.de/10009627124
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How P&G tripled its innovation success rate
Brown, Bruce; Anthony, Scott D. - In: Harvard business review : HBR 89 (2011) 6, pp. 64-72
Persistent link: https://www.econbiz.de/10009233231
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Die Ideenfabrik
Brown, Bruce; Anthony, Scott D. - In: Harvard-Business-Manager : das Wissen der Besten 33 (2011) 8, pp. 18-29
Persistent link: https://www.econbiz.de/10009234062
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Unilever : globale und lokale Aspekte erfolgreicher Markenführung
Nabholz, Nadja; Albrecht, Ingo - In: Best Practice in Marketing : Erfolgsbeispiele zu den …, (pp. 181-191). 2010
Persistent link: https://www.econbiz.de/10009011560
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A pragmatic and holistic approach to strategic formulation through adopting balanced scorecard, SWOT analysis and blue ocean strategy - a case study of a consumer product manufactu...
Koo, L. C.; Koo, Hannah; Luk, Lewis - In: International journal of managerial and financial accounting 1 (2008/09) 2, pp. 127-146
Persistent link: https://www.econbiz.de/10003806072
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Globally standardised versus locally adapted packaging : a case study at Sony Ericsson Mobile Communications AB
Nilsson, Fredrik; Fagerlund, Magnus; Körner, Jonas - In: International journal of retail & distribution management 41 (2013) 5, pp. 396-414
Persistent link: https://www.econbiz.de/10009767788
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The new age e-enterprise : Internet-based collaboration, innovation, and co-creation
Ahuja, Vandana - In: Organizations and social networking : utilizing social …, (pp. 313-326). 2013
Persistent link: https://www.econbiz.de/10009768635