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ECONIS (ZBW)
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Consumer behavior and marketing strategy
Peter, Jerome Paul
;
Olson, Jerry C.
-
1993
-
3. ed
Persistent link: https://www.econbiz.de/10000856651
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2
Consumer behavior & marketing strategy
Peter, Jerome Paul
;
Olson, Jerry C.
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2010
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9. ed.
Persistent link: https://www.econbiz.de/10003881387
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3
Consumer behavior and marketing strategy
Peter, Jerome Paul
;
Olson, Jerry C.
-
2008
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8. ed., [internat. ed.]
Persistent link: https://www.econbiz.de/10003451556
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Marketing foundations
Pride, William M.
;
Ferrell, Odies C.
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2011
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4th ed., International ed.
Persistent link: https://www.econbiz.de/10003934926
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5
The psychology behind trademark infringement and counterfeiting
Zaichkowsky, Judith Lynne
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2006
Persistent link: https://www.econbiz.de/10003182024
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6
Market-based management : strategies for growing customer value and profitability
Best, Roger J.
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2005
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4. ed., internat. ed
Persistent link: https://www.econbiz.de/10002688961
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7
Consumer behavior and marketing strategy
Peter, Jerome Paul
;
Olson, Jerry C.
-
2005
-
7. ed
Persistent link: https://www.econbiz.de/10001855752
Saved in:
8
Marketing foundations
Pride, William M.
;
Ferrell, Odies C.
-
2009
-
3. ed., Internat. ed.
Persistent link: https://www.econbiz.de/10003846578
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9
Marketing : an introduction
Kotler, Philip
;
Armstrong, Gary
-
1993
-
3. ed
Persistent link: https://www.econbiz.de/10000858634
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10
The practice of marketing management : analysis, planning, and implementation
Cohen, William A.
-
1991
-
2. ed.
Persistent link: https://www.econbiz.de/10000833499
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