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Why business is bad for consumer research : the three bears revisited
Holbrook, Morris B. - 2009
Persistent link: https://www.econbiz.de/10003832351
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Remembering motivation research : toward an alternative genealogy of interpretive consumer research
Tadajewski, Mark - 2008
Persistent link: https://www.econbiz.de/10003644110
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Consumer market beliefs : a review of the literature and an agenda for future research
Duncan, Calvin P. - 2009
Persistent link: https://www.econbiz.de/10003784603
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Buyers' subjective perceptions of price
Monroe, Kent B. - 2009
Persistent link: https://www.econbiz.de/10003836529
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Remembering motivation research : toward an alternative genealogy of interpretive consumer research
Tadajewski, Mark - 2009
Persistent link: https://www.econbiz.de/10003793772
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Hermeneutics and consumer research
Arnold, Stephen John; Fischer, Eileen - 2009
Persistent link: https://www.econbiz.de/10003793808
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Discovery-oriented consumer research
Wells, William - 2009
Persistent link: https://www.econbiz.de/10003793836
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Seeing the voice of the consumer : metaphor-based advertising research
Zaltman, Gerald; Coulter, Robin Higie - 2009
Persistent link: https://www.econbiz.de/10003793919
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Methodological issues in cross-cultural marketing research: a state-of-the-art review
Malhotra, Naresh K.; Agarwal, James; Peterson, Mark A. - 2009
Persistent link: https://www.econbiz.de/10003794173
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Creativity in consumer research
Blankenship, Albert Breneman - 2009
Persistent link: https://www.econbiz.de/10003794190