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Special issue: Customer engagement
Verhoef, Peter C. (contributor) - 2010
Persistent link: https://www.econbiz.de/10008652137
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Consumer reviews and social media marketing
Baum, Daniela - 2014 - 1. ed.
Persistent link: https://www.econbiz.de/10010488091
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Artificial markets modeling : methods and applications
Consiglio, Andrea (contributor) - 2007
Persistent link: https://www.econbiz.de/10003467076
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Disentangling financial markets and social networks : models and empirical tests
Zhang, Qunzhi - 2013
Persistent link: https://www.econbiz.de/10009771745
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Economics with heterogeneous interacting agents
Kirman, Alan P. (ed.); Zimmermann, Jean-Benoît (contributor) - 2001
Persistent link: https://www.econbiz.de/10001576766
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Virale Kommunikation : Möglichkeiten und Grenzen des prozessanstoßenden Marketings
Heuser, Uwe Jean (ed.); Spoun, Sascha (contributor) - 2009 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003881467
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Individual investors' behavior on the Internet : analyses of stock recommendations in online communities
Stephan, Philipp - 2014
Persistent link: https://www.econbiz.de/10010532328
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Virales Marketing
Drees, Norbert (ed.); Beiersdorf, Benjamin (contributor);  … - 2015
Persistent link: https://www.econbiz.de/10013424811
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Creating and managing superior customer value
Woodside, Arch G. (contributor) - 2009 - Repr.
Persistent link: https://www.econbiz.de/10003778110
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Wertorientiertes Marketing : Unternehmensressourcen richtig nutzen
Hoffmann, Ernst (ed.) - 2008
Persistent link: https://www.econbiz.de/10003467026