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Optimal pricing strategies : how nonlinear programming enables optimal pricing in digital environment
Stepanchuk, Tanja - 2010
Persistent link: https://www.econbiz.de/10003934870
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Effectiveness of online marketing campaigns : an investigation into online multichannel and search engine advertising
Klapdor, Sebastian - 2013
Persistent link: https://www.econbiz.de/10009732357
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Informationssuche in B2B-Kaufprozessen : empirische Analysen zur Erklärung der Nutzung von Web-Suchmaschinen als Informationskanal
Hupka, Philipp Alexander - 2015
Persistent link: https://www.econbiz.de/10010493963
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Quantitative models to measure the profitability and risk of marketing activities
Doppler, Christian - 2016
Persistent link: https://www.econbiz.de/10011686796
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Three essays on industrial organisation theory
Sapi, Geza - 2012
Persistent link: https://www.econbiz.de/10009549762
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Optimal search engine marketing
Abou Nabout, Nadia - 2012
Persistent link: https://www.econbiz.de/10009546102
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Interaktive Preismechanismen
Gerstmeier, Eva Charlotte - 2011
Persistent link: https://www.econbiz.de/10008859260
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Analyzing and influencing search engine results : business and technology impacts on Web information retrieval
Lieberam-Schmidt, Sönke - 2010 - 1. ed.
Persistent link: https://www.econbiz.de/10008799100