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The focus group research handb...
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Marketing
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41
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37
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34
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8
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7
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English
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Bennett, Peter D.
4
Edmunds, Holly
4
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3
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3
Blanchard, Simon
3
Cross, Samantha N. N.
3
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3
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3
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Im, Subin
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Lisjak, Monika
3
Mallapragada, Girish
3
Malter, Alan J.
3
Mehta, Ravi
3
Packard, Grand
3
Saboo, Alok
3
Satornino, Cinthia B.
3
Umashankar, Nita
3
Adler, Lee
2
Alderson, Wroe
2
Andreasen, Alan R.
2
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2
Berry, Leonard L.
2
Blair, Edward
2
Bloch, Thomas M.
2
Brown, Tom
2
Cowan, Donald R. G.
2
Cox, Reavis
2
Czepiel, John A.
2
Evans, Kenneth R.
2
Ferber, Robert
2
Ferrell, Odies C.
2
Fisk, George
2
Gelb, Betsy D.
2
George, William R.
2
Haas, Raymond M.
2
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274
AMA Summer Academic Conference <2022, Chicago>
3
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3
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
3
AMA Winter Academic Conference <2021, Online>
3
AMA Winter Academic Conference <2022, Las Vegas, Nev.>
3
AMA Winter Academic Conference <2022, Online>
3
AMA Winter Academic Conference <2023, Nashville, Tenn.>
3
AMA Winter Academic Conference <2023, Online>
3
AMA Winter Academic Conference <2024, Online>
3
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
3
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3
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2
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2
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2
Special Educators' Conference <1, 1981, Orlando, Fla.>
2
University of Michigan / School of Business Administration
2
Winter Educators' Conference <1993, Newport Beach, Calif.>
2
Winter Educators' Conference <1994, Saint Petersburg, Fla.>
2
Winter Educators' Conference <1995, La Jolla, Calif.>
2
Winter Educators' Conference <1996, Hilton Head Island, SC>
2
Winter Educators' Conference <1997, Saint Petersburg Beach, Fla.>
2
Winter Educators' Conference <1998, Austin, Tex.>
2
Winter Educators' Conference <1999, St. Petersburg, Fla.>
2
Winter Educators' Conference <2002, Austin, Tex.>
2
50th Anniversary International Symposium of Marketing and Allied Disciplines <1965, Washington, DC>
1
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Educator's Conference <2015, Chicago, Ill.>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
ATTITUDE RESEARCH CONFERENCE <9, 1978, TARPON SPRINGS, FLA.>
1
Advanced Research Techniques Forum <1, 1990, Beaver Creek, Colo.>
1
American Farm Economic Association
1
American Management Association
1
Attitude Research Conference <21, 1990, Newport Beach, Calif.>
1
Behavioral Research Conference <1, 1990, Chicago, Ill.>
1
Behavioral Research Conference Strategic Decision from Behavioral Research <1, 1990, Newport Beach, Calif.>
1
Chemical Market Research Association
1
Conference From Advertising to Communication Research <2, 1981, Paris>
1
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Series / American Marketing Association
33
Marketing theory and applications
16
Proceedings series / American Marketing Association
13
AMA educators' proceedings
8
Combined proceedings (Spring Conference + Fall Conference)
5
Educators' conference proceedings
4
Educators' proceedings
4
Fall conference / Proceedings
4
Journal of marketing
4
AMA proceedings series
3
Business proceedings / American Marketing Association
3
AMA reprint series
2
Marketing Research Techniques Series, American Marketing Association
2
Michigan business papers
2
Proceedings of the ... National Conference of the American Marketing Association
2
Proceedings of the Winter Conference of the American Marketing Association
2
... AMA educators' proceedings
1
2004 AMA educators' proceedings
1
2005 AMA educators' proceedings
1
2006 AMA educators' proceedings
1
2007 AMA educators' proceedings
1
2008 AMA educators' proceedings
1
AMA briefings & surveys
1
AMA educators proceedings
1
Bibliography series / American Marketing Association
1
Deutsche Hochschulschriften : DHS
1
EBSCOhost eBook Collection
1
Fall Conference / Abstracts of papers
1
Journal of historical research in marketing
1
June Conference proceedings / American Marketing Association
1
Market research series
1
Marketing Research Technique Series, American Marketing Association
1
Marketing knowledge series
1
Marketing management and the Indian economy
1
Michigan business papers : a publication of the Bureau of Business Research, Graduate School of Business Administration
1
Proceedings of the ... AMA annual marketing conference
1
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The Bottom Line
1
The service industries journal
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Vraagstukken van heden om morgen, Comité ter Bestudering van Ordeningsvraagstukken
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ECONIS (ZBW)
190
USB Cologne (EcoSocSci)
84
OLC EcoSci
5
Other ZBW resources
1
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1
AMA complete guide to marketing research for small business
Edmunds, Holly
-
1996
Persistent link: https://www.econbiz.de/10004346463
Saved in:
2
The focus group research handbook
Edmunds, Holly
-
1999
Persistent link: https://www.econbiz.de/10004057091
Saved in:
3
The Focus Group Research Handbook
Edmunds, Holly
;
Goldsmith, Ronald E.
- In:
The service industries journal
20
(
2000
)
3
,
pp. 214
Persistent link: https://www.econbiz.de/10006280601
Saved in:
4
The Focus Group Research Handbook
Edmunds, Holly
- In:
The Bottom Line
12
(
1999
)
3
,
pp. 46-46
Persistent link: https://www.econbiz.de/10014686427
Saved in:
5
Marketing strategies for the new Europe : a North American perspective on 1992
Ryans, John K.
;
Rau, Pradeep A.
-
1990
Persistent link: https://www.econbiz.de/10000857238
Saved in:
6
State of the art marketing research
Blankenship, Albert Breneman
;
Breen, George E.
-
1992
Persistent link: https://www.econbiz.de/10000857944
Saved in:
7
Verwendung von Einstellungskonzepten in der Marktforschung : eine Analyse von empirischen Untersuchungen
Leipelt, Detlef
-
1992
Persistent link: https://www.econbiz.de/10000859628
Saved in:
8
"Marketing in the new Europe" : the 44th ESOMAR Marketing Research Congress ; customer satisfaction and quality management ; joint session ; ESOMAR, AMA - American Management Assoc...
1991
Persistent link: https://www.econbiz.de/10000828594
Saved in:
9
Marketing to an aging population : selected readings
Schewe, Charles D.
(
contributor
); …
-
1990
-
2. ed
Persistent link: https://www.econbiz.de/10000837247
Saved in:
10
Combined proceedings / 1st Annual Behavioral Research Conference "Strategic Decision from Behavioral Research", January 24 - 26 1990 ; 21st Annual Attitude Research Conference "Axi...
1990
Persistent link: https://www.econbiz.de/10000837803
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