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The impact of technological complexity on consumers' perceptions of products made in highly and newly industrialised countries
Ahmed, Sadrudin A.; d'Astous, Alain; Eljabri, Jelloul - In: International marketing review 19 (2002) 4, pp. 387-407
Persistent link: https://www.econbiz.de/10006262909
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Number 2 - The importance of country images in the formation of consumer product perceptions
d'Astous, Alain; Ahmed, Sadrudin A. - In: International marketing review 16 (1999) 2-3, pp. 108-125
Persistent link: https://www.econbiz.de/10006297993
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Country-of-Origin Effects on Purchasing Managers' Product Perceptions
Ahmed, Sadrudin A.; d'Astous, Alain; El Adraoui, Mostafa - In: Industrial marketing management : the international … 23 (1994) 4, pp. 323-332
Persistent link: https://www.econbiz.de/10006349420
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Business influence on government : a comparison of public and private sector perceptions
Ahmed, Sadrudin A.; Islam, Nasir - 1982
Persistent link: https://www.econbiz.de/10004760878
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Product-Country Images in Canada and in the People's Republic of China This paper presents the results of a cross-national survey of 209 Chinese and 175 Canadian male consumers. In...
Ahmed, Sadrudin A.; d'Astous, Alain - In: Journal of international consumer marketing 11 (1999) 1, pp. 5-22
Persistent link: https://www.econbiz.de/10007122265
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Country-of-Origin Effects in the U.S. and Canada: Implications for the Marketing of Products Made in Mexico
Ahmed, Sadrudin A.; d'Astous, Alain; Lemire, Simon - In: Journal of international consumer marketing 10 (1997) 1-2, pp. 73-92
Persistent link: https://www.econbiz.de/10007128230
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Country-of-Origin and Brand Effects: A Multi-Dimensional and Multi-Attribute Study
Ahmed, Sadrudin A.; d'Astous, Alain - In: Journal of international consumer marketing 9 (1996) 2, pp. 93
Persistent link: https://www.econbiz.de/10007133804
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Comparison of country-of-origin effects on household and organizational buyers' product perceptions
Ahmed, Sadrudin A.; d'Astous, Alain - In: European journal of marketing : EJM 29 (1995) 3, pp. 35-51
Persistent link: https://www.econbiz.de/10006103024
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Cross-national Evaluation of Made-in Concept Using Multiple Cues
Ahmed, Sadrudin A.; Astous, Alain d' - In: European journal of marketing : EJM 27 (1993) 7, pp. 39-52
Persistent link: https://www.econbiz.de/10006106414
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Product-country fit in the Canadian context
Ahmed, Sadrudin A.; d'Astous, Alain; Petersen, Halima … - In: The journal of consumer marketing 28 (2011) 4, pp. 300-310
Persistent link: https://www.econbiz.de/10009166509