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Place brands across U.S. cities and growth in local high-technology sectors

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It's all about the brand : place brand credibility, place attachment, and consumer loyalty

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Place brand equity and domestic investors' choice : a case study in Vietnam

Huong Thi Thu Pham; Nga Thi Pham - In: Journal of Asian finance, economics and business : JAFEB 7 (2020) 10, pp. 149-159

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Product-place image, destination loyalty and destination brand equity : an empirical study of an Ayurvedic destination

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Africa is not a country : rebranding and repositioning Africa as a continent

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Handbook of research on future policies and strategies for nation branding

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Competing for legitimacy in the place branding process : (re)negotiating the stakes

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Inclusive place branding : critical perspectives on theory and practice

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PLACE EVENT MARKETING IN THE ASIA PACIFIC REGION : branding and promotion in

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