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Schultz, Don E. - In: Integrated brand marketing and measuring returns, (pp. 58-93). 2010

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Schultz, Don E. - In: Scenarios in marketing : from vision to decision, (pp. 119-137). 2006

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Schultz, Don E. - In: Handbook of business-to-business marketing, (pp. 165-181). 2012

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Schultz, Don E. - In: Journal of Indian business research 5 (2013) 1, pp. 10-16

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Schultz, Don E. - In: Journal of marketing theory and practice 22 (2014) 2, pp. 143-146

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Schultz, Don E. - In: Managing customer relationships : a strategic framework, (pp. 172-179). 2004

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Schultz, Don E. - In: Organizations and markets in emerging economies 1 (2010) 1, pp. 51-67

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Schultz, Don E. - 1991 - 3. ed., 1. print.

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Schultz, Don E. - In: Organizations and markets in emerging economies 1 (2010) 1, pp. 51-67

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