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Stochastische, evolutive Absat...
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Tadajewski, Mark
79
Sheth, Jagdish N.
68
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65
Kapferer, Clodwig
63
Malhotra, Naresh K.
62
Hunt, Shelby D.
56
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46
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Meffert, Heribert
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Bauer, Hans H.
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Day, George S.
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Eckert, Werner
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Ellenrieder, Peter
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Hildebrandt, Lutz
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Sarstedt, Marko
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Bruhn, Manfred
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Shaw, Eric H.
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Brown, Stephen
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Maclaran, Pauline
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Aaker, David A.
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Gierl, Heribert
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Zaltman, Gerald
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American Management Association
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Edward Elgar Publishing
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4
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4
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Journal of marketing research : JMR
410
Journal of marketing
211
Journal of business research : JBR
158
Overseas business reports : OBR
155
SpringerLink / Bücher
143
Jahrbuch der Absatz- und Verbrauchsforschung
132
Journal of the Academy of Marketing Science
126
International journal of market research : JMRS ; the journal of the Market Research Society
101
Journal of marketing management : MM
96
Marketing theory
95
Journal of historical research in marketing
89
Industrial marketing management : the international journal for industrial and high-tech firms
88
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83
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
82
Qualitative market research : an international journal
79
Journal of macromarketing : examining the interactions among markets, marketing, and society
78
Journal of advertising research
74
Esomar congress
68
Journal of retailing
66
Europäische Hochschulschriften / 5
64
Journal of business economics : JBE
64
Der Marktforscher : Marktforschung, Absatzforschung, Werbeforschung, Verbrauchsforschung
63
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
61
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
60
European journal of marketing : EJM
58
Gabler Edition Wissenschaft
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Management science : journal of the Institute for Operations Research and the Management Sciences
57
Springer eBook Collection / Business and Economics
57
Marketing letters : a journal of research in marketing
55
European marketing research review
51
Qualitative Marktforschung : Konzepte - Methoden - Analysen
49
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
43
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
42
Legends in marketing
41
Lehrbuch
40
Harvard business review : HBR
38
International journal of market research
38
The marketing review
38
Journal of consumer behaviour : an international research review
37
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
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ECONIS (ZBW)
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617
EconStor
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ArchiDok
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1
Probleme der Absatzanalyse in der Investitionsgüterindustrie
Serke, Günter
-
1963
Persistent link: https://www.econbiz.de/10000541859
Saved in:
2
Marketing letters : a journal of research in marketing
Dordrecht [u.a.] : Springer
;
1989-2004: Dordrecht : Kluwer
-
1.1989/90 -
Persistent link: https://www.econbiz.de/10000491230
Saved in:
3
Applications of management sciences in marketing
Montgomery, David B.
(
contributor
); …
-
1970
Persistent link: https://www.econbiz.de/10000049818
Saved in:
4
Handbook of marketing research
Ferber, Robert
(
contributor
)
-
1974
Persistent link: https://www.econbiz.de/10000050226
Saved in:
5
Multivariate analysis in marketing : theory and application
Aaker, David A.
(
ed.
)
-
1971
Persistent link: https://www.econbiz.de/10000050372
Saved in:
6
Marketing information systems
Mayros, Van
;
Werner, Michael
-
1982
Persistent link: https://www.econbiz.de/10000053088
Saved in:
7
Behavioral models for market analysis : foundations for marketing action
Nicosia, Francesco M.
(
contributor
);
Wind, Yoram
(
contributor
)
-
1977
Persistent link: https://www.econbiz.de/10000053321
Saved in:
8
Marketing für Nonprofit-Organisationen
Kotler, Philip
-
1978
Persistent link: https://www.econbiz.de/10000089706
Saved in:
9
Macro marketing
Moyer, Reed
;
Hutt, Michael D.
-
1978
-
2. ed
Persistent link: https://www.econbiz.de/10000040796
Saved in:
10
Modern marketing thought
Westing, John Howard
;
Albaum, Gerald S.
-
1975
-
3. ed
Persistent link: https://www.econbiz.de/10000042154
Saved in:
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