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Households under economic change : how micro- and macroeconomic conditions shape grocery shopping behavior
Scholdra, Thomas P.; Wichmann, Julian R. K.; … - In: Journal of marketing 86 (2022) 4, pp. 95-117
Persistent link: https://www.econbiz.de/10013258879
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How consumers reconcile discordant food retailer brand images
Beresford, Paul; Hirst, Craig - In: Journal of marketing management : JMM ; journal of the … 36 (2020) 11/12, pp. 1104-1124
Persistent link: https://www.econbiz.de/10012395426
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Trust transfer from manufacturer to private label brand : the moderating role of grocery store format
Konuk, Faruk Anıl - In: Journal of retailing and consumer services 54 (2020), pp. 1-8
Persistent link: https://www.econbiz.de/10012238373
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Branding and rebranding - grocery market perspective
Mróz-Gorgoń, Barbara - In: Acta scientiarum polonorum / Oeconomia : czasopismo … 15 (2016) 4, pp. 117-126
Persistent link: https://www.econbiz.de/10011648102
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A study of factors for private label brands' success in food, grocery and apparels
Ajay Singh; De, Debdeep - In: International journal of management practice : IJMP 9 (2016) 1, pp. 93-107
Persistent link: https://www.econbiz.de/10011591733
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How unit price awareness and usage encourages grocery brand switching and expenditure
Mortimer, Gary; Weeks, Clinton S. - In: Journal of retailing and consumer services 49 (2019), pp. 346-356
Persistent link: https://www.econbiz.de/10012026006
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Cost analysis of calcium in store brand versus national brand grocery products
Kay, Lisa M.; Wu, Qiang; Wall-Bassett, Elizabeth; Yen, … - In: Journal of food products marketing 24 (2018) 1, pp. 80-95
Persistent link: https://www.econbiz.de/10011880232
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Everyday low pricing : a private brand growth strategy in traditional food retailers
Zwanka, Russell J. - In: Journal of food products marketing 24 (2018) 4, pp. 373-391
Persistent link: https://www.econbiz.de/10011880365
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Examining older consumers' loyalty towards older brands in grocery retailing
Phua, Peilin; Kennedy, Rachel; Trinh, Giang; Page, Bill; … - In: Journal of retailing and consumer services 52 (2020), pp. 1-7
Persistent link: https://www.econbiz.de/10012132173
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The influence of localised corporate social responsibility and perceived brand localness on willingness to buy at a foreign grocery retailer
Keane, Marta; Morschett, Dirk - In: Marketing : ZFP ; journal of research and management 39 (2017) 1, pp. 27-43
Persistent link: https://www.econbiz.de/10011780838