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1
American advertising and the politics of consumption
Grow, Jean M.
- In:
Global advertising practice in a borderless world
,
(pp. 59-72)
.
2017
Persistent link: https://www.econbiz.de/10011668015
Saved in:
2
Client influence and advertising standardization : a survey of ad agencies
Waller, David
;
Shao, Alan T.
;
Bao, Yeqing
- In:
The service industries journal
30
(
2010
)
13/14
,
pp. 2151-2161
Persistent link: https://www.econbiz.de/10008809596
Saved in:
3
Control of the field sales force
Smallbone, Douglas William
-
1966
Persistent link: https://www.econbiz.de/10002824624
Saved in:
4
An analysis of post-product development market research and its effects on firms and consumers
Reed, Randal L.
-
1992
Persistent link: https://www.econbiz.de/10000851212
Saved in:
5
Der amerikanische Kundenzufriedenheitsindex ACSI (American Customer Satisfaction Index)
Fornell, Claes
- In:
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
,
(pp. 165-178)
.
1998
Persistent link: https://www.econbiz.de/10001303865
Saved in:
6
National customer satisfaction indices : a critical investigation from an application perspective
Hansen, Ursula
;
Hennig-Thurau, Thorsten
- In:
Service quality and management
,
(pp. 25-53)
.
1999
Persistent link: https://www.econbiz.de/10001407676
Saved in:
7
Relationships between providers and users of market research : the role of personal trust
Moorman, Christine
;
Deshpandé, Rohit
;
Zaltman, Gerald
-
1993
Persistent link: https://www.econbiz.de/10000867282
Saved in:
8
Service-process configurations in electronic retailing : a taxonomic analysis of electronic food retailers
Heim, Gregory R.
;
Sinha, Kingshuk K.
-
2001
Persistent link: https://www.econbiz.de/10001660115
Saved in:
9
Nationale Kundenzufriedenheitsindizes
Bruhn, Manfred
- In:
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
,
(pp. 149-174)
.
2001
Persistent link: https://www.econbiz.de/10001638487
Saved in:
10
Segmentspezifische Kundenzufriedenheitsanalyse : neue Ansätze zur Segmentierung von Märkten
Hahn, Carsten H.
-
2002
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001643623
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