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A reply to commentaries by Gul...
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5
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A commentary on "Undergraduate education : the implications of cross-functional relationships in business marketing ; the skills of high-performing managers"
Butaney, Gul T.
- In:
Journal of business-to-business marketing
14
(
2007
)
1
,
pp. 103-109
Persistent link: https://www.econbiz.de/10003507084
Saved in:
2
A commentary on "Undergraduate education : the implications of cross-functional relationships in business marketing ; the skills of high-performing managers"
Rodriguez, Carlos M.
- In:
Journal of business-to-business marketing
14
(
2007
)
1
,
pp. 95-102
Persistent link: https://www.econbiz.de/10003507075
Saved in:
3
Business marketing management : a strategic view of industrial and organizational markets
Hutt, Michael D.
;
Speh, Thomas W.
-
1989
-
3. ed
Persistent link: https://www.econbiz.de/10000758730
Saved in:
4
Industrial marketing management : a strategic view of business markets
Hutt, Michael D.
-
1985
-
2. ed
Persistent link: https://www.econbiz.de/10000686983
Saved in:
5
Business marketing management : B2B
Hutt, Michael D.
;
Speh, Thomas W.
-
2007
-
International student ed., 9. ed.
Persistent link: https://www.econbiz.de/10003389132
Saved in:
6
Undergraduate education : the implications of cross-functional relationships in business marketing ; the skills of high-performing managers
Hutt, Michael D.
;
Speh, Thomas W.
- In:
Journal of business-to-business marketing
14
(
2007
)
1
,
pp. 75-94
Persistent link: https://www.econbiz.de/10003507031
Saved in:
7
Business marketing management : B2B
Hutt, Michael D.
;
Speh, Thomas W.
-
2013
-
11th ed
Persistent link: https://www.econbiz.de/10009613673
Saved in:
8
Business marketing management : a strategic view of industrial and organizational markets
Hutt, Michael D.
;
Speh, Thomas W.
-
2004
-
8. ed.
Persistent link: https://www.econbiz.de/10001778344
Saved in:
9
Business marketing management : a strategic view of industrial and organizational markets
Hutt, Michael D.
;
Speh, Thomas W.
-
1989
-
3. ed.
Persistent link: https://www.econbiz.de/10004068280
Saved in:
10
Business marketing management : a strategic view of industrial and organizational markets
Hutt, Michael D.
;
Speh, Thomas W.
-
1992
-
4. ed.
Persistent link: https://www.econbiz.de/10004156473
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