Narrow search
Showing 91 - 100 of 25,388
Cover Image
Zur Staffelung von Werbeausgaben in Werbesalven
Steffenhagen, Hartwig - In: Innovatives Marketing : Entscheidungsfelder - …, (pp. 315-333). 2005
Persistent link: https://www.econbiz.de/10003251312
Cover Image
Werbung : eine Einführung
Schweiger, Günter; Schrattenecker, Gertraud - 2005 - 6., neu bearb. Aufl.
Persistent link: https://www.econbiz.de/10003230453
Cover Image
Investment in advertising campaigns and search : identification and inference in marketing and dynamic programming models
Christensen, Bent Jesper (contributor);  … - 2005
Persistent link: https://www.econbiz.de/10003233695
Cover Image
Advertising : concept and copy
Felton, George - 2006 - 2. ed.
Persistent link: https://www.econbiz.de/10002956715
Cover Image
Integrated advertising, promotion & marketing communications
Clow, Kenneth E.; Baack, Donald - 2007 - 3rd ed.
Persistent link: https://www.econbiz.de/10003078061
Cover Image
Instant advertising
Sugars, Bradley J. - 2006
Persistent link: https://www.econbiz.de/10003085707
Cover Image
Schockierende Werbung : Erfolg bei erlebnisorientierten Konsumenten
Lischka, Juliane A. - 2006
Persistent link: https://www.econbiz.de/10003139175
Cover Image
The fundamentals of creative advertising
Burtenshaw, Ken - 2006
Persistent link: https://www.econbiz.de/10003365036
Cover Image
Advertising strategy
Sternthal, Brian - In: Kellogg on marketing, (pp. 215-246). 2001
Persistent link: https://www.econbiz.de/10001612986
Cover Image
Goodwill and awareness advertising : implications for industry dynamics
Doraszelski, Ulrich (contributor);  … - In: Workshop on the Economics of Information and Network …, (pp. 1-37, [8]p). 2003
Persistent link: https://www.econbiz.de/10001785509