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Consumer behaviour
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61
Price number relationships and deal processing fluency : the effects of approximation sequences and number multiples
Coulter, Keith S.
;
Roggeveen, Anne L.
- In:
Journal of marketing research : JMR
51
(
2014
)
1
,
pp. 69-82
Persistent link: https://www.econbiz.de/10010349033
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62
The contingent effects of semantic price cues
Grewal, Dhruv
;
Roggeveen, Anne L.
;
Lindsey-Mullikin, Joan
- In:
Journal of retailing
90
(
2014
)
2
,
pp. 198-205
Persistent link: https://www.econbiz.de/10010402323
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63
Regulatory fit : a meta-analytic synthesis
Motyka, Scott
;
Grewal, Dhruv
;
Puccinelli, Nancy M.
; …
- In:
Journal of consumer psychology : JCP : the official …
24
(
2014
)
3
,
pp. 394-410
Persistent link: https://www.econbiz.de/10010403200
Saved in:
64
Store atmospherics : a multisensory perspective
Spence, Charles
;
Puccinelli, Nancy M.
;
Grewal, Dhruv
; …
- In:
Psychology & marketing
31
(
2014
)
7
,
pp. 472-488
Persistent link: https://www.econbiz.de/10010382591
Saved in:
65
Retail atmospherics and in-store nonverbal cues : an introduction
Grewal, Dhruv
;
Roggeveen, Anne L.
;
Puccinelli, Nancy M.
; …
- In:
Psychology & marketing
31
(
2014
)
7
,
pp. 469-471
Persistent link: https://www.econbiz.de/10010382592
Saved in:
66
Evolving pricing practices : the role of new business models
Grewal, Dhruv
;
Roggeveen, Anne L.
;
Compeau, Larry D.
; …
- In:
The journal of product & brand management
20
(
2011
)
7
,
pp. 510-513
Persistent link: https://www.econbiz.de/10010217470
Saved in:
67
Understanding the co-creation effect : when does collaborating with customers provide a lift to service recovery?
Roggeveen, Anne L.
;
Tsiros, Michael
;
Grewal, Dhruv
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
6
,
pp. 771-790
Persistent link: https://www.econbiz.de/10009679038
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68
Shall I tell you now or later? : assimilation and contrast in the evaluation of experiential products
Wilcox, Keith
;
Roggeveen, Anne L.
;
Grewal, Dhruv
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
4
,
pp. 763-773
Persistent link: https://www.econbiz.de/10009409014
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69
The negative effect of policy restrictions on consumers' post-purchase reactions to price-matching guarantees
Estelami, Hooman
;
Grewal, Dhruv
;
Roggeveen, Anne L.
- In:
Journal of the Academy of Marketing Science
35
(
2007
)
2
,
pp. 208-219
Persistent link: https://www.econbiz.de/10003507872
Saved in:
70
Understanding how music influences shopping on weekdays and weekends
Ahlbom, Carl-Philip
;
Roggeveen, Anne L.
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
60
(
2023
)
5
,
pp. 987-1007
Persistent link: https://www.econbiz.de/10014384298
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