//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Three types of firm-related on...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Innovation
92,655
Consumer behaviour
82,942
Konsumentenverhalten
80,462
Relationship marketing
26,201
Beziehungsmarketing
25,527
Theorie
22,324
Theory
21,883
Innovationsmanagement
21,153
Social Web
20,593
Social web
20,562
Innovation management
20,492
Marketingmanagement
17,084
Marketing management
16,495
Deutschland
13,545
innovation
13,156
Germany
12,236
USA
11,530
United States
11,012
Technischer Fortschritt
10,365
Technological change
9,679
Brand management
9,676
Markenführung
9,617
Online-Marketing
9,039
Internet marketing
8,905
Customer satisfaction
8,333
Kundenzufriedenheit
8,117
Brand image
7,511
Markenimage
7,475
Technologiepolitik
6,859
Technology policy
6,762
Online-Handel
6,615
Electronic Commerce
6,609
Online retailing
6,600
Service quality
6,551
Welt
6,515
Dienstleistungsqualität
6,494
China
6,445
World
6,433
Marketing
6,415
E-commerce
6,364
more ...
less ...
Online availability
All
Undetermined
73,159
Free
55,921
Type of publication
All
Article
144,359
Book / Working Paper
84,982
Journal
595
Other
106
Database
1
Type of publication (narrower categories)
All
Article in journal
108,359
Aufsatz in Zeitschrift
108,359
Graue Literatur
20,870
Non-commercial literature
20,870
Aufsatz im Buch
20,385
Book section
20,385
Working Paper
18,012
Arbeitspapier
15,379
Hochschulschrift
7,252
Collection of articles of several authors
5,564
Sammelwerk
5,564
Thesis
5,281
research-article
4,512
Aufsatzsammlung
3,332
Case study
2,041
Fallstudie
2,041
Konferenzschrift
1,896
Bibliografie enthalten
1,399
Bibliography included
1,399
Conference paper
1,306
Konferenzbeitrag
1,306
Lehrbuch
1,209
Conference proceedings
1,101
Textbook
1,021
Article
947
Amtsdruckschrift
640
Government document
640
Collection of articles written by one author
630
Sammlung
630
Ratgeber
625
Dissertation u.a. Prüfungsschriften
579
Guidebook
570
review-article
543
conceptual-paper
484
case-report
438
Reprint
433
review
314
Handbook
312
Handbuch
312
Forschungsbericht
289
more ...
less ...
Language
All
English
190,210
German
24,309
Undetermined
10,825
French
1,208
Russian
1,027
Hungarian
625
Polish
510
Spanish
491
Italian
458
Portuguese
182
Dutch
127
Swedish
118
Czech
76
Ukrainian
66
Danish
63
Slovak
56
Norwegian
46
Romanian
43
Finnish
38
Croatian
31
Lithuanian
28
Bulgarian
26
Slovenian
18
Serbian
14
Kazakh
13
Estonian
6
Multiple languages
6
Chinese
6
Latvian
5
Arabic
3
Macedonian
3
Bosnian
2
Valencian
2
Galician
2
Albanian
2
Turkish
2
Belarusian
1
Indonesian
1
Malay (macrolanguage)
1
Vietnamese
1
more ...
less ...
Author
All
Audretsch, David B.
249
Rammer, Christian
236
Bruhn, Manfred
227
Czarnitzki, Dirk
218
Fritsch, Michael
216
Homburg, Christian
205
Vivarelli, Marco
199
Henrekson, Magnus
190
Aghion, Philippe
186
Nijkamp, Peter
182
Cantner, Uwe
179
Herstatt, Cornelius
178
Peters, Bettina
164
Hall, Bronwyn H.
158
Huber, Frank
145
Kotler, Philip
143
Bauer, Hans H.
140
Han, Heesup
137
Herrmann, Andreas
136
Akcigit, Ufuk
135
Wiedmann, Klaus-Peter
134
Vrontis, Demetris
133
Sheth, Jagdish N.
132
Pyka, Andreas
128
Ratten, Vanessa
126
Mairesse, Jacques
123
Link, Albert N.
122
Belk, Russell W.
120
Kumar, V.
120
Mattila, Anna S.
119
Brem, Alexander
116
Van Reenen, John
113
Dosi, Giovanni
112
Meffert, Heribert
111
Harhoff, Dietmar
109
Malerba, Franco
109
Veugelers, Reinhilde
109
Kraft, Kornelius
108
Kraus, Sascha
107
Acemoglu, Daron
106
more ...
less ...
Institution
All
National Bureau of Economic Research
1,121
OECD
428
Springer Fachmedien Wiesbaden
421
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
421
IGI Global
279
HAL
241
Edward Elgar Publishing
178
C.E.P.R. Discussion Papers
164
Inter-American Development Bank
123
Université Paris-Dauphine (Paris IX)
111
Zentrum für Europäische Wirtschaftsforschung
110
United Nations University-Maastricht Economic Research Institute of Innovation and Technology (UNU-MERIT)
104
Statistics Canada, Government of Canada
103
Zentrum für Europäische Wirtschaftsforschung (ZEW)
94
World Bank
76
Centre of Excellence for Science and Innovation Studies, Kungliga Tekniska Högskolan (KTH)
75
American Marketing Association
73
Institute for the Study of Labor (IZA)
65
Verlag Dr. Kovač
65
United Nations University, Maastricht Economic and social Research and training centre on Innovation and Technology
63
Wirtschaftswissenschaftliche Fakultät, Friedrich-Schiller-Universität Jena
60
Österreichisches Institut für Wirtschaftsforschung
58
Books on Demand GmbH <Norderstedt>
56
Friedrich-Schiller-Universität Jena
56
European Association of Agricultural Economists - EAAE
55
Institute for Prospective Technological Studies (IPTS), Joint Research Centre
53
Institutet för Näringslivsforskning (IFN)
53
Europäische Kommission
52
Fraunhofer-Institut für Systemtechnik und Innovationsforschung
52
CESifo
51
Fraunhofer-Institut für System- und Innovationsforschung
51
EconWPA
48
DRUID, Copenhagen Business School, Department of Industrial Economics and Strategy/Aalborg University, Department of Business Studies
46
Organisation for Economic Co-operation and Development
41
Centre for Innovation, Research and Competence in the Learning Economy (CIRCLE), Lunds Universitet
40
Economics Department, Organisation de Coopération et de Développement Économiques (OCDE)
40
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
39
Information Resources Management Association
38
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
37
Europäische Kommission / Gemeinsame Forschungsstelle
37
more ...
less ...
Published in...
All
Journal of business research : JBR
3,413
Journal of retailing and consumer services
2,136
Technological forecasting & social change : an international journal
1,672
SpringerLink / Bücher
1,337
Research policy : policy, management and economic studies of science, technology and innovation
1,313
NBER working paper series
1,111
Industrial marketing management : the international journal for industrial and high-tech firms
1,026
International journal of hospitality management
976
Working paper / National Bureau of Economic Research, Inc.
937
NBER Working Paper
847
International journal of consumer studies
786
Psychology & marketing
744
Management science : journal of the Institute for Operations Research and the Management Sciences
665
Technology analysis & strategic management
638
Technovation : the international journal of technological innovation, entrepreneurship and technology management
638
European Journal of Marketing
593
Journal of consumer research : JCR ; an interdisciplinary bimonthly
592
International journal of innovation management
571
European journal of marketing : EJM
525
Springer eBook Collection
515
Journal of the Academy of Marketing Science
512
Journal of marketing
508
Journal of marketing management : MM
493
Tourism management : research, policies, practice
491
Asia Pacific journal of marketing and logistics
475
Journal of open innovation : technology, market, and complexity
472
Journal of strategic marketing
469
Cogent business & management
463
International journal of technology management : IJTM
456
The journal of brand management : an international journal
448
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
447
Economics of innovation and new technology
444
Journal of marketing research : JMR
441
Discussion paper / Centre for Economic Policy Research
440
The service industries journal
440
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
436
Journal of Consumer Marketing
435
The journal of product & brand management
435
The journal of business & industrial marketing
432
Journal of travel and tourism marketing
420
more ...
less ...
Source
All
ECONIS (ZBW)
204,754
RePEc
9,145
Other ZBW resources
6,812
EconStor
4,108
USB Cologne (EcoSocSci)
3,461
BASE
1,249
USB Cologne (business full texts)
350
OLC EcoSci
102
ArchiDok
62
more ...
less ...
Showing
1
-
10
of
230,043
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Three Essays on the marketing of innovations : community collaboration, strategy at product launch, and customers’ post-adoption experience of really new products
Nagel, Christian Siegfried Anton
-
2017
Persistent link: https://www.econbiz.de/10011737442
Saved in:
2
The effect of digital integrated marketing communications on not-for-profit sport consumption behaviors
Whitburn, Damien
;
Karg, Adam
;
Turner, Paul
- In:
Journal of sport management : the official journal of …
34
(
2020
)
5
,
pp. 417-434
Persistent link: https://www.econbiz.de/10012293375
Saved in:
3
Permission marketing strategy shaping consumer behaviour through online communication channels
Abašidze, Irakli
- In:
Baltic Journal of Economic Studies
9
(
2023
)
2
,
pp. 8-18
Persistent link: https://www.econbiz.de/10014287244
Saved in:
4
Harnessing the power of the oh-so-social web
Bernoff, Josh
;
Li, Charlene
- In:
MIT sloan management review
49
(
2007/08
)
3
,
pp. 36-42
Persistent link: https://www.econbiz.de/10003714560
Saved in:
5
Kunden zu Fans machen : Markenloyalität in virtuellen Brand Communities
Huber, Frank
;
Regier, Stefanie
;
Kissel, Patrick
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003893026
Saved in:
6
Der Buchmarkt als Kommunikationsraum : eine kritische Analyse aus medienwissenschaftlicher Perspektive
Vogel, Anke
-
2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10009413703
Saved in:
7
Consumers as "integrators" of marketing communications : when "like" is as good as "buy"
O’Reilly, Kelley
;
Lancendorfer, Karen M.
- In:
International journal of e-business research : an …
9
(
2013
)
4
,
pp. 1-15
Persistent link: https://www.econbiz.de/10010354433
Saved in:
8
Bringing product and consumer ecosystems to the strategic forefront
Dass, Mayukh
;
Kumar, Shivina
- In:
Business horizons
57
(
2014
)
2
,
pp. 225-234
Persistent link: https://www.econbiz.de/10010358724
Saved in:
9
Brand presence in digital space
Rowley, Jennifer
;
Edmundson-Bird, David
- In:
Journal of electronic commerce in organizations : the …
11
(
2013
)
1
,
pp. 63-78
Persistent link: https://www.econbiz.de/10009792126
Saved in:
10
Marketing communications with networked consumers and negotiated relationships
Malthouse, Edward C.
;
Schultz, Don E.
- In:
Policy and marketing strategies for digital media
,
(pp. 233-245)
.
2014
Persistent link: https://www.econbiz.de/10010369862
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->