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Market segmentation with mixtu...
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Partial least squares
67
Partielle kleinste Quadrate
60
Strukturgleichungsmodell
58
Structural equation model
57
Kleinste-Quadrate-Methode
36
Least squares method
36
Theorie
30
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29
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24
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24
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23
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22
PLS-SEM
19
Consumer behaviour
18
Konsumentenverhalten
18
Measurement
18
Statistical method
18
Statistische Methode
18
Structural equation modeling
18
Messung
17
Customer satisfaction
12
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Kundenzufriedenheit
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10
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9
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9
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9
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8
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8
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structural equation modeling
8
Erfolgsfaktor
7
FIMIX-PLS
7
Model Selection
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Information Criteria
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PLS
6
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English
209
German
43
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33
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Sarstedt, Marko
285
Ringle, Christian M.
132
Hair, Joseph F.
64
Schwaiger, Manfred
21
Henseler, Jörg
13
Becker, Jan-Michael
11
Hult, G. Tomas M.
10
Mooi, Erik
9
Lichters, Marcel
8
Schlittgen, Rainer
8
Adler, Susanne
7
Diamantopoulos, Adamantios
7
Radomir, Lăcrămioara
7
Rigdon, Edward E.
7
Wilczynski, Petra
7
Cheah, Jun-Hwa
6
Cho, Gyeongcheol
6
Danks, Nicholas P.
6
Hwang, Heungsun
6
Moisescu, Ovidiu Ioan
6
Raithel, Sascha
6
Vogt, Bodo
6
Rigdon, Edward
5
Schütz, Tobias
5
Gudergan, Siegfried
4
Hieke, Marie-Sophie
4
Hiram Ting
4
Huber, Kornelia
4
Hwa, Jacky Cheah Jun
4
Lehmann, Sebastian
4
Liengaard, Benjamin Dybro
4
Pieper, Torsten M.
4
Salcher, André
4
Salzberger, Thomas
4
Sharma, Pratyush Nidhi
4
Taylor, Charles R.
4
Thiele, Kai Oliver
4
Zimmermann, Lorenz
4
Festge, Fabian
3
Gudergan, Siegfried P.
3
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ESB Business School, Hochschule Reutlingen
2
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2
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2
Verlag Franz Vahlen
2
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2
International Conference on Partial Least Squares Structural Equation Modeling Conference <2022, Cluj-Napoca; Online>
1
Springer Fachmedien Wiesbaden
1
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1
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1
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Journal of business research : JBR
14
Long range planning : LRP ; international journal of strategic management
11
Journal of the Academy of Marketing Science
8
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
8
Journal of marketing theory and practice
6
European Business Review
5
Journal of marketing analytics : JMA
5
SpringerLink / Bücher
5
Die Betriebswirtschaft : DBW
4
Marketing : ZFP ; journal of research and management
4
Psychology & marketing
4
Schriften zur marktorientierten Unternehmensführung
4
The journal of brand management : an international journal
4
Advances in international marketing
3
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
3
European Journal of Marketing
3
European business review : EBR ; the official journal of the International Management Centres, Europe
3
International Journal of Contemporary Hospitality Management
3
Journal of Business Research
3
Journal of business economics : JBE
3
Journal of family business strategy
3
Measurement and research methods in international marketing
3
Science meets Practice
3
Springer Texts in Business and Economics
3
Springer eBook Collection
3
Springer texts in business and economics
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Discussion Papers in Business Administration
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European journal of marketing
2
Human Resource Management Journal
2
Industrial Management & Data Systems
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of nonprofit and voluntary sector marketing
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of Family Business Strategy
2
Journal of advertising research
2
Journal of business market management : jbm
2
Journal of marketing theory and practice : JMTP
2
Journal of modelling in management
2
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ECONIS (ZBW)
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OLC EcoSci
23
Other ZBW resources
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RePEc
15
EconStor
11
USB Cologne (EcoSocSci)
7
USB Cologne (business full texts)
4
BASE
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51
Partial least squares structural equation modeling (PLS-SEM) : an emerging tool in business resrearch
Hair, Joseph F.
;
Sarstedt, Marko
;
Hopkins, Lucas
; …
- In:
European business review : EBR ; the official journal …
26
(
2014
)
2
,
pp. 106-121
Persistent link: https://www.econbiz.de/10010256721
Saved in:
52
Applying the future time perspective scale to advertising research
Kuppelwieser, Volker G.
;
Sarstedt, Marko
- In:
International journal of advertising : the quarterly …
33
(
2014
)
1
,
pp. 113-136
Persistent link: https://www.econbiz.de/10010256882
Saved in:
53
Partial least squares structural equation modeling (PLS-SEM) : a useful tool for family business researchers
Sarstedt, Marko
;
Ringle, Christian M.
;
Smith, Donna
; …
- In:
Journal of family business strategy
5
(
2014
)
1
,
pp. 105-115
Persistent link: https://www.econbiz.de/10010366764
Saved in:
54
Innovative and established research methods in family business : description, illustration and application guidelines
Hair, Joseph F.
;
Sarstedt, Marko
- In:
Journal of family business strategy
5
(
2014
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10010366797
Saved in:
55
Genetic algorithm segmentation in partial least squares structural equation modeling
Ringle, Christian M.
;
Sarstedt, Marko
;
Schlittgen, Rainer
- In:
OR spectrum : quantitative approaches in management
36
(
2014
)
1
,
pp. 251-276
Persistent link: https://www.econbiz.de/10010251251
Saved in:
56
Partial Least Squares Strukturgleichungsmodellierung : eine anwendungsorientierte Einführung
Hair, Joseph F.
;
Hult, G. Tomas M.
;
Ringle, Christian M.
; …
-
2017
Persistent link: https://www.econbiz.de/10011528763
Saved in:
57
A primer on partial least squares structural equation modeling (PLS-SEM)
Hair, Joseph F.
;
Hult, G. Tomas M.
;
Ringle, Christian M.
; …
-
2017
-
Second edition
Persistent link: https://www.econbiz.de/10011551705
Saved in:
58
Estimation issues with PLS and CBSEM : where the bias lies!
Sarstedt, Marko
;
Hair, Joseph F.
;
Ringle, Christian M.
; …
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 3998-4010
Persistent link: https://www.econbiz.de/10011553860
Saved in:
59
How durable are compromise effects?
Lichters, Marcel
;
Müller, Holger
;
Sarstedt, Marko
; …
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4056-4064
Persistent link: https://www.econbiz.de/10011553896
Saved in:
60
The influence of serotonin deficiency on choice deferral and the compromise effect
Lichters, Marcel
;
Brunnlieb, Claudia
;
Nave, Gideon
; …
- In:
Journal of marketing research : JMR
53
(
2016
)
2
,
pp. 183-198
Persistent link: https://www.econbiz.de/10011485255
Saved in:
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