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The impact of consumer ethnoce...
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Showing
1
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10
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228,543
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date (oldest first)
1
Ethnocentrism and its effect on the Chinese consumer : a threat to foreign goods?
Parker, R. Stephen
;
Haytko, Diana L.
;
Hermans, Charles M.
- In:
Journal of global marketing
24
(
2011
)
1
,
pp. 4-17
Persistent link: https://www.econbiz.de/10008987054
Saved in:
2
Italy's country image and the role of ethnocentrism in Spanish and Chinese consumers' perceptions
Bursi, Tiziano
;
Balboni, Bernardo
;
Grappi, Silvia
; …
- In:
International marketing and the country of origin …
,
(pp. 45-64)
.
2012
Persistent link: https://www.econbiz.de/10009787686
Saved in:
3
Impact of brand personality and consumer ethnocentrism in
China
's sportswear market
Tong, Xiao
;
Li, Chunxiao
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
3
,
pp. 491-509
Persistent link: https://www.econbiz.de/10009776152
Saved in:
4
Exploring country-of-origin perceptions and ethnocentrism : the case of U.S. dairy marketing in
China
Xu, Xiaohan
;
Comello, Maria Leonora Nori G.
;
Lee, Suman
; …
- In:
Journal of food products marketing : innovations in …
26
(
2020
)
2
,
pp. 79-102
Persistent link: https://www.econbiz.de/10012243989
Saved in:
5
How a "
China
-made" label influences Chinese
youth
's product evaluation : the priming effect of patriotic and nationalistic news
Yu, Anqi
;
Yu, Shubin
;
Liu, Huaming
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209639
Saved in:
6
Façade, fashion and fornication : exploring the embodiment of self in Chinese consumer culture
Fowler, Aubrey
;
Fowler, Jie Gao
- In:
Global business review
18
(
2017
)
3
,
pp. 145-156
Persistent link: https://www.econbiz.de/10011745523
Saved in:
7
Cosmopolitanism and ethnocentrism among young consumers in emerging Asia : Chinese vs Koreans towards Japanese brands
Han, C. M.
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
2
,
pp. 330-346
Persistent link: https://www.econbiz.de/10011636589
Saved in:
8
Chinese young consumers' response to negative brand information of electric vehicles : do personal cultural values matter?
Shen, Xiaoting
;
Zhao, Yimeng
;
Yu, Jia
;
Yu, Mingzhou
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
4
,
pp. 462-482
Persistent link: https://www.econbiz.de/10015047385
Saved in:
9
The use of the consumer ethnocentrism and consumer animosity scales in Iran : a research note
Bahaee, Mahmood
;
Pisani, Michael J.
- In:
Thunderbird international business review
51
(
2009
)
2
,
pp. 143-150
Persistent link: https://www.econbiz.de/10003824270
Saved in:
10
The role of product nationality in purchase behavior
Dmitrovič, Tanja
;
Vida, Irena
- In:
Economic research
22
(
2009
)
2
,
pp. 25-39
Persistent link: https://www.econbiz.de/10003938160
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