Showing 1 - 10 of 35
As organizations gradually recognize that enhanced customer satisfaction leads to better customer retention and profitability, the economic value of customers has been increasingly studied in various industries and individual companies in the past decade (e.g., Goodman, Ward, & Yanovsky, 1998;...
Persistent link: https://www.econbiz.de/10009468091
As organizations gradually recognize that enhanced customer satisfaction leads to better customer retention and profitability, the economic value of customers has been increasingly studied in various industries and individual companies in the past decade (e.g., Goodman, Ward, & Yanovsky, 1998;...
Persistent link: https://www.econbiz.de/10009468152
Persistent link: https://www.econbiz.de/10003666314
Persistent link: https://www.econbiz.de/10009629143
Persistent link: https://www.econbiz.de/10011571598
Persistent link: https://www.econbiz.de/10003978775
Persistent link: https://www.econbiz.de/10003980800
Persistent link: https://www.econbiz.de/10009525110
Persistent link: https://www.econbiz.de/10009245041
Persistent link: https://www.econbiz.de/10009760771