Similar Search Results

Numerical encoding and odd-ending prices: The effect of a contrast in discount perception

Guéguen, Nicolas; Legoherel, Patrick - In: European journal of marketing : EJM 38 (2004) 1, pp. 194-208

Persistent link: https://www.econbiz.de/10006081563

Numerical encoding and odd‐ending prices

Guéguen, Nicolas; Legoherel, Patrick - In: European Journal of Marketing 38 (2004) 1/2, pp. 194-208

The practice of pricing with numbers ending in nine (“nine‐ending”) has been little studied. It now seems well established that, under certain conditions, the practice of such pricing strategies has a particular effect on sales, especially inciting the customer to buy products that are...

Persistent link: https://www.econbiz.de/10014722149

"Love is in the air" : congruence between background music and goods in a florist

Jacob, Céline; Guéguen, Nicolas; Boulbry, Gae͏̈lle; … - In: The international review of retail, distribution and … 19 (2009) 1, pp. 75-79

Persistent link: https://www.econbiz.de/10003848986

Waitresses' facial cosmetics and tipping : a field experiment

Jacob, Céline; Guéguen, Nicolas; Boulbry, Gae͏̈lle; … - In: International journal of hospitality management 29 (2010) 1, pp. 188-190

Persistent link: https://www.econbiz.de/10003964257

The effect of the "evoking freedom" technique on sales in a computer-mediated field setting

Grassini, Aude; Pascual, Alexandre; Guéguen, Nicolas; … - In: The international review of retail, distribution and … 22 (2012) 4, pp. 435-437

Persistent link: https://www.econbiz.de/10009572784

Effect of watermarks as visual cues for guiding consumer choice : an experiment with restaurant menus

Guéguen, Nicolas; Jacob, Céline; Ardiccioni, Renzo - In: International journal of hospitality management 31 (2012) 2, pp. 617-619

Persistent link: https://www.econbiz.de/10009503258

The effect of physical distance between patrons and servers on tipping

Jacob, Céline; Guéguen, Nicolas - In: Journal of hospitality & tourism research : JHTR ; the … 36 (2012) 1, pp. 25-31

Persistent link: https://www.econbiz.de/10009504066

Exposure to altruism quotes and tipping behavior in a restaurant

Jacob, Céline; Guéguen, Nicolas; Ardiccioni, Renzo; … - In: International journal of hospitality management 32 (2013), pp. 299-301

Persistent link: https://www.econbiz.de/10009718324

Communicating with love : exposition to the love concept and donations to a humanitarian organization

Guéguen, Nicolas; Jacob, Céline; Charles-Sire, Virginie - In: International review on public and non-profit marketing 10 (2013) 2, pp. 175-183

Persistent link: https://www.econbiz.de/10009761494

Clothing color and tipping : gentlemen patrons give more tips to waitresses with red clothes

Guéguen, Nicolas; Jacob, Céline - In: Journal of hospitality & tourism research : JHTR ; the … 38 (2014) 2, pp. 275-280

Persistent link: https://www.econbiz.de/10010358982