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The effect of bank reputation on loyalty : the moderating role of bank type
Sharma, Rashmi; Joshi, Richa - In: South Asian journal of business studies 13 (2024) 1, pp. 37-55
Persistent link: https://www.econbiz.de/10014526778
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Service innovation and customer performance of telecommunication service provider : a study on mediation effect of corporate reputation
Ganesan, Palanisamy; Sridhar, Manohar - In: Corporate reputation review : an international journal 19 (2016) 1, pp. 77-101
Persistent link: https://www.econbiz.de/10011552501
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Relationship of advertising appeals, corporate reputation and brand advocacy : the mediation role of brand loyalty
Mahmood, Asif; Haider, Syed Zeeshan - In: LogForum : elektroniczne czasopismo naukowe z dziedziny … 16 (2020) 2, pp. 287-298
Persistent link: https://www.econbiz.de/10012269836
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How does social media advertising persuade? : an investigation of the moderation effects of corporate reputation, privacy concerns and intrusiveness
Rana, Meghna; Arora, Nilesh - In: Journal of global marketing 35 (2022) 3, pp. 248-267
Persistent link: https://www.econbiz.de/10013361608
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The role of cultural differences in customer retention : evidence from the high-contact service industry
Fam, Kim Shyan; Boon Liat Cheng; Cham Tat Huei; Yi, … - In: Journal of hospitality & tourism research : JHTR ; the … 47 (2023) 1, pp. 257-288
Persistent link: https://www.econbiz.de/10014230003
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The advertising effects of corporate social responsibility on corporate reputation and brand equity : evidence from the life insurance industry in Taiwan
Hsu, Ker-tah - In: Journal of business ethics : JOBE 109 (2012) 2, pp. 189-201
Persistent link: https://www.econbiz.de/10009624977
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Is corporate reputation a double-edged sword? : relative effects of perceived justice in airline service recovery
Ding, May-Ching; Ho, Ching-Wei; Lii, Yuan-Shuh - In: International journal of economics and business research 10 (2015) 1, pp. 1-17
Persistent link: https://www.econbiz.de/10011412174
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Restaurant employee service sabotage and customer deviant behaviors : the moderating role of corporate reputation
Hu, Hsin-Hui Hu; Lai, Hung-Sheng; King, Brian - In: Journal of hospitality & tourism research : JHTR ; the … 44 (2020) 7, pp. 1126-1152
Persistent link: https://www.econbiz.de/10012259629
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Does a highly standardized international advertising campaign contribute to the enhancement of destination image? : evidence from Turkey
Uner, M. Mithat; Karatepe, Osman M.; Cavusgil, S. Tamer; … - In: Journal of hospitality and tourism insights 6 (2023) 3, pp. 1169-1187
Persistent link: https://www.econbiz.de/10014364003
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The associations between service quality, corporate image, customer satisfaction, and loyalty : evidence from the Malaysian hotel industry
Cheng Boon Liat; Mansori, Shaheen; Cham Tat Huei - In: Journal of hospitality marketing & management 23 (2014) 3/4, pp. 314-326
Persistent link: https://www.econbiz.de/10010396183