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Rethinking marketing : towards critical marketing accountings
Brownlie, Douglas (contributor) - 1999
Persistent link: https://www.econbiz.de/10004376726
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Viewpoint
Brownlie, Douglas - In: European journal of marketing : EJM 31 (1997) 11-12, pp. 744-749
Persistent link: https://www.econbiz.de/10006100224
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Beyond ethnography: Towards writerly accounts of organizing in marketing
Brownlie, Douglas - In: European journal of marketing : EJM 31 (1997) 3-4, pp. 264-284
Persistent link: https://www.econbiz.de/10006100482
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The New Marketing Myopia: Critical Perspectives on Theory and Research in Marketing - Introduction
Brownlie, Douglas; Saren, Mike; Whittington, Richard; … - In: European journal of marketing : EJM 28 (1994) 3, pp. 6-12
Persistent link: https://www.econbiz.de/10006104773
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Thinking 'Communities of Academic Practice': on space, enterprise and governance in marketing academia
Brownlie, Douglas; Hewer, Paul; Tadajewski, Mark - In: Journal of marketing management : MM 25 (2009) 7-8, pp. 635-776
Persistent link: https://www.econbiz.de/10008327655
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On market forces and adjustments: acknowledging consumer creativity through the aesthetics of 'debadging'
Hewer, Paul; Brownlie, Douglas - In: Journal of marketing management : MM 26 (2010) 5, pp. 428-441
Persistent link: https://www.econbiz.de/10008416295
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Tales of prospects past: on strategic fallacies and uncertainty in Technology Forecasting
Brownlie, Douglas - In: Journal of marketing management : MM 25 (2009) 5, pp. 401-430
Persistent link: https://www.econbiz.de/10008416582
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Thinking 'Communities of Academic Practice': on space, enterprise and governance in marketing academia
Brownlie, Douglas; Hewer, Paul; Tadajewski, Mark - In: Journal of marketing management : MM 25 (2009) 7, pp. 635-643
Persistent link: https://www.econbiz.de/10008416601
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Theory into practice: meditations on cultures of accountability and interdisciplinarity in marketing research
Brownlie, Douglas; Hewer, Paul; Ferguson, Pauline - In: Journal of marketing management : MM 23 (2007) 5, pp. 395-410
Persistent link: https://www.econbiz.de/10008416691
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Theory into practice: meditations on cultures of accountability and interdisciplinarity in marketing research
Brownlie, Douglas; Hewer, Paul; Ferguson, Pauline - In: Journal of marketing management : MM 23 (2007) 5-6, pp. 395-410
Persistent link: https://www.econbiz.de/10007901917