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Marketing in the age of Google...
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62
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51
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47
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46
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46
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46
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45
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41
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37
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37
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36
Askitas, Nikos
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Springer eBook Collection
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Technological forecasting & social change : an international journal
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NBER working paper series
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International journal of hospitality management
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123
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119
Business horizons
118
Tourism management : research, policies, practice
117
Gabler Edition Wissenschaft
113
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112
International journal of technology marketing : IJTMkt
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1
Suchmaschinenmarketing : neue Marketing-Strategien für kleine und mittlere Wettbewerber
Hamacher, Tobias
-
2010
Persistent link: https://www.econbiz.de/10014006087
Saved in:
2
The findability formula : the easy, non-technical approach to search engine marketing
Lutze, Heather
-
2009
Persistent link: https://www.econbiz.de/10003750172
Saved in:
3
Search marketing strategies : a marketer's guide to objective-driven success from search engines
Colborn, James
-
2006
Persistent link: https://www.econbiz.de/10002835709
Saved in:
4
Brand personality of Web search engines : who is the conqueror of the digital age?
Nasir, Aslihan
;
Nasır, Süphan
- In:
Contemporary research in e-branding
,
(pp. 31-47)
.
2009
Persistent link: https://www.econbiz.de/10003778164
Saved in:
5
Nutzung von Suchmaschinen-Marketing als Teil des Internet-Marketings in Schweizer Hotels
Geiger, Christian
(
contributor
);
Fux, Michael
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003791832
Saved in:
6
Suchmaschinen als zentrale Traffic-Quelle im digitalen Zeitalter : erfolgreich durch gesucht, gefunden und gekauft im "Google-Age"
Krekeler, Marcus
- In:
Web-Exzellenz im E-Commerce : Innovation und …
,
(pp. 93-113)
.
2010
Persistent link: https://www.econbiz.de/10003955845
Saved in:
7
Crossmedia Marketing : Suchmaschinen als Brücke zwischen Offline- und Online-Kommunikation
Noack, Catharina
-
2010
-
Als Ms. gedr.
Persistent link: https://www.econbiz.de/10008650605
Saved in:
8
Business strategy and the management of digital marketing
Olson, Eric M.
;
Olson, Kai M.
;
Czaplewski, Andrew J.
; …
- In:
Business horizons
64
(
2021
)
2
,
pp. 285-293
Persistent link: https://www.econbiz.de/10012494591
Saved in:
9
Search engine marketing to attract international digital traffic
Moura, Rita
;
Casais, Beatriz
- In:
Digital marketing strategies and models for competitive …
,
(pp. 74-102)
.
2020
Persistent link: https://www.econbiz.de/10012231291
Saved in:
10
Immediate responses of online brand search and price search to TV ads
Du, Rex Yuxing
;
Xu, Linli
;
Wilbur, Kenneth C.
- In:
Journal of marketing
83
(
2019
)
4
,
pp. 81-100
Persistent link: https://www.econbiz.de/10012176072
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