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Effects of country-of-assembly image on purchase intention : the case of Algerian Renault Symbol car
Fatima, Marsel; Nadjat, Hamdani - In: Research on Islamic Business Concepts : Proceedings of …, (pp. 103-109). 2023
Persistent link: https://www.econbiz.de/10013541898
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Factors influencing consumer purchase intention in Pakistan
Sattar, Ayesha; Khalid, Ifra; Awan, Asif - In: Research on Islamic Business Concepts : Proceedings of …, (pp. 227-237). 2023
Persistent link: https://www.econbiz.de/10013541988
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The effect of CBBE constructs on overall brand equity and purchase intention : a cross-sectional study of organised retail consumers in India
Diwan, Upasana; Gupta, S. L.; Chaturvedi, D. D. - In: International journal of business and globalisation : IJBG 31 (2022) 2, pp. 131-151
Persistent link: https://www.econbiz.de/10013475396
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Willingness to purchase refurbished products sold online : a qualitative inquiry of young consumers from an emerging market
Gaur, Jighyasu; Srivastava, Ankur; Gupta, Ritu - In: Young consumers : insight and ideas for responsible … 23 (2022) 4, pp. 627-650
Persistent link: https://www.econbiz.de/10013454862
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Global luxury brands : researching cross-cultural differences in motivations to consume
Cui, Annie Peng; Nelson, Christopher A.; Yim, Alexis - In: Handbook on cross-cultural marketing, (pp. 104-114). 2020
Persistent link: https://www.econbiz.de/10013459476
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Marketing online food images via color saturation : a sensory imagery perspective
Liu, Qing; Wu, Luorong; Yu, Xi; Huang, Huiling - In: Journal of business research : JBR 151 (2022), pp. 366-378
Persistent link: https://www.econbiz.de/10013459820
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Green consumerism, green perceived value, and restaurant revisit intention : millennials' sustainable consumption with moderating effect of green perceived quality
Riva, Farzana; Magrizos, Solon; Rubel, Mohammad Rabiul … - In: Business strategy and the environment 31 (2022) 7, pp. 2807-2819
Persistent link: https://www.econbiz.de/10013463174
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Luxurious and responsible? : consumer perceptions of corporate social responsibility efforts by luxury versus mass-market brands
Vock, Marlene - In: The journal of brand management : an international journal 29 (2022) 6, pp. 569-583
Persistent link: https://www.econbiz.de/10013463724
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Modeling the factors affecting online purchase intention : the mediating effect of consumer's attitude towards user- generated content
Mathur, Smriti; Tewari, Alok; Singh, Akanchha - In: Journal of marketing communications 28 (2022) 7, pp. 725-744
Persistent link: https://www.econbiz.de/10013493040
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Exploring tourists' purchase intention of food-related souvenirs
Chen, Chun; Chen, Hung-Bin; Yeh, Shih-Shuo; Tseng, Liang-Yi - In: Tourism management perspectives : TMP 44 (2022), pp. 1-11
Persistent link: https://www.econbiz.de/10013494163