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Human resource management and market orientation strategies in family and non-family firms in Ghana : how do they relate to competitive strategy and firm performance?

Acquaah, Moses; Amoako-Gyampah, Kwasi; Jayaram, Jayanth - In: Family businesses in Sub-Saharan Africa : behavioral …, (pp. 123-153). 2016

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Competition barriers and foreign subsidiary growth : propositions on the contextual role of strategic orientation

Pehrsson, Anders; Pehrsson, Tobias - In: International journal of business competition and … 4 (2015) 1/2, pp. 3-23

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Market orientation and business performance : evidence from franchising industry

Lee, Yong-Ki; Kim, Soon-Ho; Seo, Min-Kyo; Hight, S. Kyle - In: International journal of hospitality management 44 (2015), pp. 28-37

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E-commerce strategies and corporate performance : an empirical investigation

Torres, Pedro Marcelo; Lisboa, João Veríssimo; Yasin, … - In: Competitiveness review : an international business … 24 (2014) 5, pp. 463-481

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Competitive strategy and performance in Southern Ghana

Parnell, John A.; Spillan, John E.; Mensah, Edwin C. - In: International journal of management & enterprise … 13 (2014) 2, pp. 109-129

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Market orientation, strategy and revenue growth in the Turkish hotel industry

Köseoglu, Mehmet Ali; Parnell, John A.; Doyle, James D. - In: Journal of travel and tourism marketing 32 (2015) 7/8, pp. 1099-1116

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Marketingstrategische Ausrichtung und Veränderungsfähigkeit als Ursachen des wirtschaftlichen Erfolges analysiert am Beispiel direktvermarktender Weingüter

Göbel, Robert - 2003

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Impact of market orientation on competitiveness : analysis of internationalized medium-sized and large enterprises

Stocker, Miklós; Várkonyi, Lídia - In: Entrepreneurial business and economics review : EBER 10 (2022) 1, pp. 81-95

Objective: The objective of this article is to identify the impact of market orientation on company competitiveness of internationalized medium and large enterprises present in Central Eastern Europe and/or Western Europe in the period of economic growth. Research Design & Methods: Quantitative...

Persistent link: https://www.econbiz.de/10012803320

Innovation orientation and long-term performance : the mediating role of market perception capability

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How market orientation induces small businesses' performance : the role of strategic fits

Ngo, Quang-Huy - In: Gadjah Mada international journal of business 23 (2021) 1, pp. 55-75

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