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Villas-Boas, Sofia (contributor); … - 2006

Persistent link: https://www.econbiz.de/10003718989

Using public perception to investigate real estate brokerage promotional outlet effectiveness

Larsen, James E.; Coleman, Joseph W.; Gulas, Charles S. - In: Journal of real estate practice and education : a … 11 (2008) 2, pp. 159-177

Persistent link: https://www.econbiz.de/10003788771

Essays on promotion mix management : an application to prescription pharmaceutical industry

Xie, Ying - 2004

Persistent link: https://www.econbiz.de/10003778074

Understanding the effects of pharmaceutical promotion : a neural network approach guided by genetic algorithm-partial least squares

Lim, Chee Wooi; Kirikoshi, Toru - In: Health care management science 11 (2008) 4, pp. 359-372

Persistent link: https://www.econbiz.de/10003778379

Welcome to the new world of merchandising

Friend, Scott C.; Walker, Patricia H. - In: Harvard business review on retailing and merchandising, (pp. 65-83). 2008

Persistent link: https://www.econbiz.de/10003778430

Pharmaceutical promotion in an age of consumerism

Donohue, Julie Marie - 2004

Persistent link: https://www.econbiz.de/10003776824

Modelling and understanding of chatter

Wolfrum, P.; Gepperth, A.; Sandamirskaya, Y.; Webber, O.; … - 2006

Recent analysis in chatter modelling of BTA deep-hole drilling consisted in phenomenological modelisation of relationships between the observed time series and appearance of chatter during the process. Using the newly developed MEWMA control chart [4, 5], it has even been possible to predict the...

Persistent link: https://www.econbiz.de/10003354923

Monotonic spline regression to estimate promotional price effects: a comparison to benchmark parametric models

Brezger, Andreas; Steiner, Winfried J. - In: Operations research proceedings 2005 : selected papers …, (pp. 607-612). 2006

Persistent link: https://www.econbiz.de/10003347793

Magazine sales promotion : a dynamic response analysis

Esteban-Bravo, Mercedes; Múgica, José M.; Vidal-Sanz, … - In: Journal of advertising : official publication of the … 38 (2009) 1, pp. 137-146

Persistent link: https://www.econbiz.de/10003833490

A strategic perspective on sales promotions

Gelb, Betsy D.; Andrews, Demetra; Lam, Son K. - 2009

Persistent link: https://www.econbiz.de/10003836358

A service of the

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