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The effects of technology self efficacy and innovativeness on consumer mobile data service adoption between American and Korean consumers
Yang, Kiseol - In: Journal of international consumer marketing 22 (2010) 2, pp. 117-127
Persistent link: https://www.econbiz.de/10003986193
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Consumer technology traits in determining mobile shopping adoption : an application of the extended theory of planned behavior
Yang, Kiseol - In: Journal of retailing and consumer services 19 (2012) 5, pp. 484-491
Persistent link: https://www.econbiz.de/10009613745
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The effects of customized site features on internet apparel shopping
Yang, Kiseol; Young, Allison P. - In: Journal of fashion marketing and management 13 (2009) 1, pp. 128-139
Persistent link: https://www.econbiz.de/10003847779
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The effects of consumer perceived value and subjective norm on mobile data service adoption between American and Korean consumers
Yang, Kiseol; Jolly, Laura D. - In: Journal of retailing and consumer services 16 (2009) 6, pp. 502-508
Persistent link: https://www.econbiz.de/10003906229
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Gender differences in using mobile data services: utilitarian and hedonic value approaches
Yang, Kiseol; Lee, Hyun-joo - In: Journal of research in interactive marketing : … 4 (2010) 2, pp. 142-156
Persistent link: https://www.econbiz.de/10003991299
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The heuristic-systemic model of sustainability stewardship : facilitating sustainability values, beliefs and practices with corporate social responsibility drives and eco-labels/in...
Kim, HaeJung; Lee, Stacy H.; Yang, Kiseol - In: International journal of consumer studies 39 (2015) 3, pp. 249-260
Persistent link: https://www.econbiz.de/10011380574
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The impact of digital shopping channels on multi-channel marketing and attribution in the changing retail landscape
Yang, Kiseol (contributor) - 2015
Persistent link: https://www.econbiz.de/10011302396
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Social shopping website quality attributes increasing consumer participation, positive eWOM, and co-shopping : the reciprocating role of participation
Yang, Kiseol; Li, Xiaoshu; Kim, HaeJung; Kim, Young Hoon - In: Journal of retailing and consumer services 24 (2015), pp. 1-9
Persistent link: https://www.econbiz.de/10010528668
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Interpersonal service quality, self-service technology (SST) service quality, and retail patronage
Lee, Hyun-joo; Yang, Kiseol - In: Journal of retailing and consumer services 20 (2013) 1, pp. 51-57
Persistent link: https://www.econbiz.de/10009702210
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Mobile shopping motivation : an application of multiple discriminant analysis
Yang, Kiseol; Kim, Hye-yŏng - In: International journal of retail & distribution management 40 (2012) 10, pp. 778-789
Persistent link: https://www.econbiz.de/10009663523