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Essays on banking for micro and small enterprises
Schrader, Jan - 2009
Persistent link: https://www.econbiz.de/10008656521
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Customer acquisition among small and informal business in urban India : comparing face-to-face and mediated channels
Donner, Jonathan - In: Living the information society in Asia, (pp. 186-208). 2009
Persistent link: https://www.econbiz.de/10003909083
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The dyadic bank-SME relationship : customer adaptation in interaction, role and organisation
Silver, Lars; Vegholm, Fatima - In: Journal of small business and enterprise development 16 (2009) 4, pp. 615-627
Persistent link: https://www.econbiz.de/10003909866
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Customer relationship oriented marketing practices in SMEs
Reijonen, Helen; Laukkanen, Tommi - In: Marketing intelligence & planning 28 (2010) 2/3, pp. 115-136
Persistent link: https://www.econbiz.de/10003989400
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The impact of small business B2B virtual community commitment on brand loyalty
Simmons, Lakisha L.; Clayton, Russell W. - In: International journal of business and systems research 4 (2010) 4, pp. 451-468
Persistent link: https://www.econbiz.de/10003990452
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Service recovery expectation model : from the perspectives of consumers
Lin, Wen-bao - In: The service industries journal 30 (2010) 5/6, pp. 873-889
Persistent link: https://www.econbiz.de/10003993297
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Relevant factors that affect service recovery performance
Lin, Wen-bao - In: The service industries journal 30 (2010) 5/6, pp. 891-910
Persistent link: https://www.econbiz.de/10003993299
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Growing young SMEs in hard economic times : the impact of entrepreneurial and customer orientations ; a qualitative study from Silicon Valley
Eggers, Fabian; Kraus, Sascha - In: Journal of small business and entrepreneurship : JSBE ; … 24 (2011) 1, pp. 99-111
Persistent link: https://www.econbiz.de/10008987937
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Networks and customer relationships in a small software technology firm : a case study
Jones, Rosalind; Rowley, Jennifer - In: Journal of small business and entrepreneurship : JSBE ; … 24 (2011) 1, pp. 29-48
Persistent link: https://www.econbiz.de/10008987947
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The website as an integrated marketing tool : an exploratory study of French wine producers
Gurău, Călin; Duquesnois, Franck - In: Journal of small business and entrepreneurship : JSBE ; … 24 (2011) 1, pp. 17-28
Persistent link: https://www.econbiz.de/10008987960