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Marketing : a critical introduction
Hackley, Christopher E. - 2009
Persistent link: https://www.econbiz.de/10003772683
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Strategic marketing : an introduction
Proctor, Tony - 2000 - 1. publ.
Persistent link: https://www.econbiz.de/10001433764
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Key concepts in marketing
Blythe, Jim - 2009 - Online-Ausg.
This volume introduces and examines the key issues, methods models and debates that define the field of marketing today …
Persistent link: https://www.econbiz.de/10013207961
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Marketing : a critical introduction
Hackley, Christopher E. - 2009 - Online-Ausg.
Introducing the essentials of critical perspectives in marketing in easy-to-read and understandable terms, Chris … Hackley's text documents the main issues of modern day critical theory in marketing …
Persistent link: https://www.econbiz.de/10013208027
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Strategic marketing : an introduction
Proctor, Tony - 2000
Persistent link: https://www.econbiz.de/10004604703
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Marketing scales handbook : 3
2001
Persistent link: https://www.econbiz.de/10004611525
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Strategic marketing : an introduction
Proctor, Tony - 2008 - 2. ed.
Persistent link: https://www.econbiz.de/10004915056
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Trading online : a step-by-step guide to cyber-profits
Patel, Alpesh B. - 1999
Persistent link: https://www.econbiz.de/10000663260
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Quality : a critical introduction
Beckford, John - 1998
Persistent link: https://www.econbiz.de/10000647180
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Werbung : eine Einführung
Schweiger, Günter; Schrattenecker, Gertraud - 2009 - 7., neu bearbeitete Auflage
Persistent link: https://www.econbiz.de/10003843677