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Cases in advertising and promotion management
Quelch, John Anthony (contributor); Farris, Paul (contributor) - 1991 - 3. ed.
Persistent link: https://www.econbiz.de/10004111635
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The marketing challenge of Europe 1992
Quelch, John Anthony (contributor) - 1991 - East European update
Persistent link: https://www.econbiz.de/10004112997
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Sales promotion management
Quelch, John Anthony - 1989
Persistent link: https://www.econbiz.de/10004076240
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The marketing challenge of 1992
Quelch, John Anthony (contributor) - 1990
Persistent link: https://www.econbiz.de/10004081423
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Cases in strategic marketing management : business strategies in Latin America
D'Andrea, Guillermo J.; Quelch, John Anthony - 2001
Persistent link: https://www.econbiz.de/10004604523
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Global marketing management
Quelch, John Anthony (contributor);  … - 1999 - 4. ed.
Persistent link: https://www.econbiz.de/10004378288
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The global market : developing a strategy to manage across borders
Quelch, John Anthony (contributor) - 2004
Persistent link: https://www.econbiz.de/10004396934
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Multinational marketing management : cases and readings
Buzzell, Robert D. (contributor);  … - 1988
Persistent link: https://www.econbiz.de/10004060345
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Global marketing management : a casebook
Quelch, John Anthony (contributor);  … - 2006 - 5. ed.
Persistent link: https://www.econbiz.de/10004845404