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Advertising and promotion management
Rossiter, John R.; Percy, Larry - 1987
Persistent link: https://www.econbiz.de/10000782620
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Profitable sales management and marketing for growing business
Calvin, Robert J. - 1984
Persistent link: https://www.econbiz.de/10000559845
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Sales force management : planning, implementation, and control
Churchill, Gilbert A.; Ford, Neil M.; Walker, Orville C. - 1985 - 2. ed.
Persistent link: https://www.econbiz.de/10000691063
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Sales and distribution management
Chunawalla, S. A. - 2008 - 2. ed.
Persistent link: https://www.econbiz.de/10003770299
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Relationship selling
Johnston, Mark W. - 2010 - 3. ed.
Persistent link: https://www.econbiz.de/10003795656
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Achieving excellence in selling : a South African approach
Blem, Norman - 2008 - 3rd ed.
Persistent link: https://www.econbiz.de/10003597605
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Sales Secrets : Warum jeder ein Verkäufer ist und jeder dieses Wissen braucht ; mit Insider-Tipps prominenter Persönlichkeiten
Rankel, Roger - 2008 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003688727
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An exploratory study of sales-marketing integrative devices
Dewsnap, Belinda; Jobber, David - In: European journal of marketing : EJM 43 (2009) 7/8, pp. 985-1007
Persistent link: https://www.econbiz.de/10009525814
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Sales force management
Johnston, Mark W.; Marshall, Greg W. - 2013 - 11. ed.
Persistent link: https://www.econbiz.de/10009728022
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Assessing sales contest effectiveness : the role of salesperson and sales district characteristics
Gopalakrishna, Srinath; Garrett, Jason; Mantrala, Murali K. - In: Marketing letters : a journal of research in marketing 27 (2016) 3, pp. 589-602
Persistent link: https://www.econbiz.de/10011537287