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The effects of customer equity drivers on loyalty across services industries and firms
Ou, Yi-Chun; Verhoef, Peter C.; Wiesel, Thorsten - In: Journal of the Academy of Marketing Science 45 (2017) 3, pp. 336-356
Persistent link: https://www.econbiz.de/10011684991
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The moderating role of service innovation on the relationship between customer satisfaction and customer value : a case of 3-star hotels in Jakarta
Sukwadi, Ronald - In: International journal of services, economics and management 8 (2017) 1/2, pp. 18-34
Persistent link: https://www.econbiz.de/10011892259
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Customer value dimensions in e-healthcare services : lessons from Finland
Lindberg-Repo, Kirsti; Dube, Apramey - In: Health economics and healthcare reform : breakthroughs …, (pp. 42-55). 2018
Persistent link: https://www.econbiz.de/10011791421
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Co-created value : multidimensional scale and nomological network
Busser, James A.; Shulga, Lenna V. - In: Tourism management : research, policies, practice 65 (2018), pp. 69-86
Persistent link: https://www.econbiz.de/10011775064
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Creating customer value from data : foundations and archetypes of analytics-based services
Hunke, Fabian; Heinz, Daniel; Satzger, Gerhard - In: Electronic markets : EM ; the international journal of … 32 (2022) 2, pp. 503-521
Persistent link: https://www.econbiz.de/10013399550
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A comparative study on the strategic roles of service customer equity and innovation protection on firm performance
Angriawan, Arifin; Thakur, Ramendra; Baker, David S. - In: International marketing review 40 (2023) 6, pp. 1379-1408
Persistent link: https://www.econbiz.de/10014470380
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How strategic design abilities address unmet value in service engagement strategies
Bouman, Nijs; Simonse, Lianne - In: The journal of services marketing 37 (2023) 10, pp. 22-34
Persistent link: https://www.econbiz.de/10014473566
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Customer participation to co-create value in human transformative services : a study of higher education and health care services
Le Nguyen Hau; Pham Ngoc Thuy - In: Service business 10 (2016) 3, pp. 603-628
Persistent link: https://www.econbiz.de/10011722401
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Touristikmarketing : das Marketing der Tourismusorganisationen, Verkehrsträger, Reiseveranstalter und Reisebüros
Roth, Peter (ed.) - 1999 - 3., überarb. und aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10000681800
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Touristikmarketing : das Marketing der Reiseveranstalter, Verkehrsträger und Tourismusdestinationen
Roth, Peter (ed.) - 2003 - 4., überarb. und aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10001696637