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Brand sense : how to build pow...
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Neuromarketing : Erkenntnisse der Hirnforschung für Markenführung, Werbung und Verkauf
2
Cohort factors : how conditions in early life influence mortality later in life
1
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Harvard-Business-Manager : das Wissen der Besten
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Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows
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Multi-sensory branding : a whole body experience
Lindstrøm, Martin
- In:
Schauplätze dreidimensionaler Markeninszenierung : …
,
(pp. 87-96)
.
2008
Persistent link: https://www.econbiz.de/10003742826
Saved in:
2
A life course perspective to the modern secular mortality decline and socio-economic differences in morbidity and mortality in Sweden
Lindstrøm, Martin
;
Smith, George Davey
-
2008
Persistent link: https://www.econbiz.de/10003701556
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3
Making Sense: die Macht der multisensorischen Brandings
Lindstrøm, Martin
- In:
Neuromarketing : Erkenntnisse der Hirnforschung für …
,
(pp. 157-169)
.
2007
Persistent link: https://www.econbiz.de/10003478748
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4
Making sense : die Macht des multisensorischen Brandings
Lindstrøm, Martin
- In:
Neuromarketing : Erkenntnisse der Hirnforschung für …
,
(pp. 0183-194)
.
2014
Persistent link: https://www.econbiz.de/10010341961
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5
"Big Data ist ein Ausdruck von Unsicherheit"
Lindstrøm, Martin
(
interviewee
); …
- In:
Harvard-Business-Manager : das Wissen der Besten
38
(
2016
)
4
,
pp. 76-79
Persistent link: https://www.econbiz.de/10011535408
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6
Brandwashed : tricks companies use to manipulate our minds and persuade us to buy
Lindstrøm, Martin
-
2011
-
Internat. ed.
Not since the 1957 bestselling classic The Hidden Persuaders has a book so nakedly exposed the the best-kept secrets of how companies manipulate, seduce, and dupe us into buying their brands and products. Here, bestselling author and marketing guru Martin Lindstrom pulls back the curtain on all...
Persistent link: https://www.econbiz.de/10009516130
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7
Buy-ology : warum wir kaufen, was wir kaufen
Lindstrøm, Martin
-
2009
-
1. Aufl.
Lindstrom präsentiert die Ergebnisse seiner Neuromarketing-Erhebung, in der er herauszufinden versucht, welche unbewussten Gedanken, Gefühle und Wünsche unsere Kaufentscheidungen bestimmen. (Reinhold Heckmann)
Persistent link: https://www.econbiz.de/10003804029
Saved in:
8
Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands
Lindstrøm, Martin
;
Seybold, Patricia B.
-
2003
"Based on the world's most extensive study of tween attitudes and behaviours ever conducted, BRANDchild is the first book to look in-depth at the phenomena behind global kids and their relationships with brands. Conducted by Millward Brown, the leading global market research agency, the...
Persistent link: https://www.econbiz.de/10011479601
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9
Brand sense : build powerful brands through touch, taste, smell, sight, and sound
Lindstrøm, Martin
-
2005
Persistent link: https://www.econbiz.de/10002346636
Saved in:
10
Brand building on the Internet
Lindstrøm, Martin
;
Andersen, Tim Frank
-
2000
Persistent link: https://www.econbiz.de/10001483601
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