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Green, Paul E.; Wind, Yoram - In: New-product forecasting : models and applications, (pp. 89-108). 1981

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Green, Paul E.; Wind, Yoram - In: Marketing management and strategy : a reader, (pp. 362-373). 1980

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Green, Paul E.; Wind, Yoram - In: Harvard business review : HBR 53 (1975) 4, pp. 107-117

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Green, Paul E.; Wind, Yoram - In: Using logical techniques for making better decisions, (pp. 325-343). 1983

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Nicosia, F. M.; Wind, Yoram - In: Behavioral models for market analysis : foundations for …, (pp. 96-120). 1977

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Nicosia, Francesco M.; Wind, Yoram - In: Research for Consumer Policy : Proceedings of …, (pp. 141-184). 1978

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Mahajan, Vijay - In: Innovation diffusion models of new product acceptance, (pp. 3-25). 1986

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Mahajan, Vijay - In: Long range planning : LRP ; international journal of … 21 (1988) 1, pp. 59-65

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Douglas, Susan P. - In: The Columbia journal of world business : publ. … 22 (1987) 4, pp. 19-29

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