Problem Definition: We model, analyze, and optimize the operations of an online labor platform that matches jobs to workers. The arrival of jobs and workers to the platform is stochastic and the job processing time is random. The platform chooses the fees per job and assigns jobs to workers with...

Display advertising has currently 39% share of the online advertising market and is its fastest-growing category. In this paper, we consider an online display advertising setting in which a web publisher posts display ads on its website and charges based on the cost-per-impression (CPM) pricing...

In this paper, we propose a dynamic optimisation model to maximise a web publisher's online display advertising revenues. Our model dynamically selects which advertising requests to accept and dynamically delivers the promised advertising impressions to viewers so as to maximise revenue,...

Display advertising is a $25 billion business with a promising upward revenue trend. In this paper, we consider an online display advertising setting in which a web publisher posts display ads on its website and charges based on the cost-per-click (CPC) pricing scheme while promising to deliver...