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The ethical imperative of constructive engagement in a world confounded by the commons dilemma, social traps and geopolitical conflicts
Shultz, Clifford J. - In: Handbook on ethics and marketing, (pp. 188-219). 2015
Persistent link: https://www.econbiz.de/10011302059
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Marketing systems, the Ring Cycle, and the Layton effect
Shultz, Clifford J. - In: Australasian marketing journal 20 (2012) 3, pp. 185-189
Persistent link: https://www.econbiz.de/10009624324
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Titanic : consuming the myths and meanings of an ambiguous brand
Brown, Stephen; McDonagh, Pierre; Shultz, Clifford J. - In: Journal of consumer research : JCR ; an … 40 (2013/14) 4, pp. 595-614
Persistent link: https://www.econbiz.de/10010226808
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Introduction to the special issue on subsistence marketplaces : from micro-level insights to macro-level impact
Viswanathan, Madhu; Shultz, Clifford J.; Sridharan, Srinivas - In: Journal of macromarketing : examining the interactions … 34 (2014) 2, pp. 119-121
Persistent link: https://www.econbiz.de/10010379887
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My Iranian road trip : comments and reflections on videographic interpretations of Iran's political economy and marketing system
Shultz, Clifford J.; Peterson, Mark; Zwick, Detlev; … - In: Journal of macromarketing : examining the interactions … 34 (2014) 1, pp. 87-94
Persistent link: https://www.econbiz.de/10010257258
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Tourism as catalyst for quality of life in transitioning subsistence marketplaces : perspectives from Ha Long, Vietnam
Nguyen Thi Tuyet Mai; Rahtz, Don R.; Shultz, Clifford J. - In: Journal of macromarketing : examining the interactions … 34 (2014) 1, pp. 28-44
Persistent link: https://www.econbiz.de/10010257272
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Sustainability as megatrend : two schools of macromarketing thought
Mittelstaedt, John D.; Shultz, Clifford J.; Kilbourne, … - In: Journal of macromarketing : examining the interactions … 34 (2014) 3, pp. 253-264
Persistent link: https://www.econbiz.de/10010402644
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Macromarketing applications, Part I: ethical concerns, social issues, and animal companions
Holbrook, Morris B. - 2015
Persistent link: https://www.econbiz.de/10010505794
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Family policy in Germany : is the romanticized idealization of the male breadwinner losing its relevance?
Nill, Alexander F.; Shultz, Clifford J. - In: Journal of macromarketing : examining the interactions … 30 (2010) 4, pp. 375-383
Persistent link: https://www.econbiz.de/10008758107
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Marketing and public policy : transformative research in developing markets
Shultz, Clifford J.; Deshpandé, Rohit; Cornwell, T. Bettina - In: Journal of public policy & marketing : JPP & M ; an … 31 (2012) 2, pp. 178-184
Persistent link: https://www.econbiz.de/10009679230