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An empirical investigation of the relationship between market orientation and business performance
Tse, Alan C. B. (contributor) - 1999
Persistent link: https://www.econbiz.de/10001559173
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Marketing performance assessment : an exploratory investigation into current practice and the role of firm orientation
Kokkinaki, Flora; Ambler, Tim - 1999
Persistent link: https://www.econbiz.de/10001455930
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Everyday low price : a blessing in disguise for Walmart during recession
Saxena, Ravindra P.; Sharma, Arpana - In: International journal of business and globalisation : IJBG 7 (2011) 4, pp. 409-433
Persistent link: https://www.econbiz.de/10009348561
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The well-trodden path : complementing market and entrepreneurial orientation with a strategic emphasis to influence IPO survival in the United States
Feng, Cong; Patel, Pankaj; Xiang, Kexin - In: Journal of business research : JBR 110 (2020), pp. 370-385
Persistent link: https://www.econbiz.de/10012237868
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Proactive marketing response to population aging : the roles of capabilities and commitment of firms
Matsuno, Ken; Kohlbacher, Florian - In: Journal of business research : JBR 113 (2020), pp. 93-104
Persistent link: https://www.econbiz.de/10012230443
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Nonlinear and dynamic effects of responsive and proactive market orientation : a longitudinal investigation
Jaeger, Nikolai A.; Zacharias, Nicolas A.; Brettel, Malte - In: International journal of research in marketing : IJRM ; … 33 (2016) 4, pp. 767-779
Persistent link: https://www.econbiz.de/10011634058
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Re-investigating market orientation and environmental turbulence in marketing capability and business performance linkage : a structural approach
Kaur, Jagmeet; Chahal, Hardeep; Gupta, Mahesh Chander - In: Understanding the role of business analytics : some …, (pp. 145-168). 2019
Persistent link: https://www.econbiz.de/10011949853
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The effect of marketing orientation on the ROA in three economic time periods : a longitudinal study of community banks in the Southeastern United States (2003-2016)
Sullivan, Gerald F.; Fitzgerald, John; Djokic, Boris - In: Journal of international business and economics : JIBE 18 (2018) 1, pp. 75-81
Persistent link: https://www.econbiz.de/10011865119
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The impact of R&D and advertising on firm performance in high-tech industries : evidence from the U.S. information and communications technology industry
Pourkarimi, Parisa; Kam, Eric - In: Journal of quantitative economics 20 (2022) 3, pp. 723-753
Persistent link: https://www.econbiz.de/10013441698
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The East, the West, and China's growth : challenge and response ; contributions to the 1994 Duisburg Symposium on "Greater China"
Cassel, Dieter (ed.) - 1995 - 1. Aufl.
Persistent link: https://www.econbiz.de/10000546074