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Visual aesthetics in store env...
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1
Visual aesthetic quotient : establishing the effects of computational aesthetic measures for servicescape design
Kumar, Deepak S.
;
Sahadev, Sunil
;
Purani, Keyoor
- In:
Journal of service research
27
(
2024
)
2
,
pp. 250-267
Persistent link: https://www.econbiz.de/10014580431
Saved in:
2
Method for evaluating vehicular design concepts transference
Xu, Na
;
Guo, Gang
- In:
International journal of product development : IJPD
24
(
2020
)
4
,
pp. 257-282
Persistent link: https://www.econbiz.de/10012516123
Saved in:
3
The role of car aesthetics on consumers' decisions : an example from Romania
Tarta, Corina Paula
;
Plaias, Ioan
;
Martinez, Luis F.
; …
- In:
Scientific Annals of Economics and Business
67
(
2020
)
1
,
pp. 33-43
Persistent link: https://www.econbiz.de/10012415443
Saved in:
4
Geometry in the marketplace
Greenleaf, Eric A.
;
Raghubir, Priya
- In:
Visual marketing : from attention to action ; …
,
(pp. 113-142)
.
2008
Persistent link: https://www.econbiz.de/10009260342
Saved in:
5
Understanding the impact of perceived visual aesthetics on user evaluations : an emotional perspective
Bhandari, Upasna
;
Chang, Klarissa
;
Neben, Tillmann
- In:
Information & management : the internat. journal of …
56
(
2019
)
1
,
pp. 85-93
Persistent link: https://www.econbiz.de/10011990558
Saved in:
6
The importance of aesthetics on customers' intentions to purchase smartphones
Toufani, Samrand
;
Stanton, John Philip
;
Chikweche, Tendai
- In:
Marketing intelligence & planning
35
(
2017
)
3
,
pp. 316-338
Persistent link: https://www.econbiz.de/10011706980
Saved in:
7
Refining replacements : validating a revised typology of visual metaphor using perceived processing fluency and aesthetic pleasure
Enschot, Renske van
;
Hooijdonk, Charlotte van
; …
- In:
International journal of advertising : the review of …
42
(
2023
)
2
,
pp. 344-367
Persistent link: https://www.econbiz.de/10014234040
Saved in:
8
Visual aesthetics and multisensory engagement in online food delivery services
Lee, Jinha
;
Lim, Heejin
- In:
International journal of retail and distribution management
51
(
2023
)
8
,
pp. 975-990
Persistent link: https://www.econbiz.de/10014334348
Saved in:
9
Atmospheres of seduction : a critique of aesthetic marketing practices
Biehl-Missal, Brigitte
;
Saren, Michael
- In:
Journal of macromarketing : examining the interactions …
32
(
2012
)
2
,
pp. 168-180
Persistent link: https://www.econbiz.de/10009558357
Saved in:
10
Gimmicky or effective? : the effects of imaginative displays on customers’ purchase behavior
Keh, Hean Tat
;
Wang, Di
;
Yan, Li
- In:
Journal of marketing
85
(
2021
)
5
,
pp. 109-127
Persistent link: https://www.econbiz.de/10012608734
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