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Editorial: the role of the editor : managing fair play
Russell-Bennett, Rebekah; Baron, Steve - In: The journal of services marketing 31 (2017) 3, pp. 201-203
Persistent link: https://www.econbiz.de/10011741186
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Editorial: taking some novel advice
Baron, Steve; Russell-Bennett, Rebekah - In: The journal of services marketing 31 (2017) 6, pp. 481-484
Persistent link: https://www.econbiz.de/10011801560
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A hierarchy-of-effects approach to designing a social marketing game
Russell-Bennett, Rebekah; Leo, Cheryl; Rundle-Thiele, Sharyn - In: Journal of nonprofit & public sector marketing 28 (2016) 2, pp. 105-128
Persistent link: https://www.econbiz.de/10011514766
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Customer retaliation at the employee-customer interface
Keefe, Dominique A.; Russell-Bennett, Rebekah; Tombs, … - In: Journal of management & organization : journal of … 14 (2008) 4, pp. 438-450
Persistent link: https://www.econbiz.de/10003771979
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A tri-dimensional approach for auditing brand loyalty
Worthington, Steve; Russell-Bennett, Rebekah; Härtel, … - In: The journal of brand management : an international journal 17 (2009/10) 4, pp. 243-253
Persistent link: https://www.econbiz.de/10003944858
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Patient influences on satisfaction and loyalty for GP services
Rundle-Thiele, Sharyn; Russell-Bennett, Rebekah - In: Health marketing quarterly 27 (2010/11) 2, pp. 195-214
Persistent link: https://www.econbiz.de/10003985111
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Engaging marketing students : student operated businesses in a simulated world
Russell-Bennett, Rebekah; Rundle-Thiele, Sharyn R.; … - In: Journal of marketing education : JME 32 (2010) 3, pp. 253-263
Persistent link: https://www.econbiz.de/10008758035
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Investigating customer-oriented deviance (COD) from a frontline employee's perspective
Leo, Cheryl; Russell-Bennett, Rebekah - In: Journal of marketing management : MM 28 (2012) 7/8, pp. 865-886
Persistent link: https://www.econbiz.de/10009577003
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Service convenience and social servicescape : retail vs hedonic setting
Nguyen, Doan T.; DeWitt, Tom; Russell-Bennett, Rebekah - In: The journal of services marketing 26 (2012) 4, pp. 265-277
Persistent link: https://www.econbiz.de/10009581935
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Linking perceived value of mobile marketing with the experiential consumption of mobile phones
Andrews, Lynda; Drennan, Judy; Russell-Bennett, Rebekah - In: European journal of marketing : EJM 46 (2012) 3/4, pp. 357-386
Persistent link: https://www.econbiz.de/10009535019