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Building and testing models of consumer purchase intention in competitive and multicultural environments
Teng, Lefa; Laroche, Michel - In: Journal of business research : JBR 60 (2007) 3, pp. 260-268
Persistent link: https://www.econbiz.de/10003429514
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Global Internet marketing: consumer decision making and managerial implications
Chao, Paul - In: Trends im internationalen Management : Strategien, …, (pp. 479-491). 2001
Persistent link: https://www.econbiz.de/10003445232
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Chinese consumer decision-making styles : a comparison between the coastal and inland regions
Zhou, Joyce Xin; Arnold, Mark J.; Pereira, Arun; Yu, Jun - In: Journal of business research : JBR 63 (2010) 1, pp. 45-51
Persistent link: https://www.econbiz.de/10003909533
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Motivational compatibility and choice conflict
Levav, Jonathan; Kivetz, Ran; Cho, Cecile K. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 3, pp. 429-442
Persistent link: https://www.econbiz.de/10008662506
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Can there ever be too many options? : a meta‐analytic review of choice overload
Scheibehenne, Benjamin; Greifeneder, Rainer; Todd, Peter M. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 3, pp. 409-425
Persistent link: https://www.econbiz.de/10008662510
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If it's legal, is it acceptable? : consumer reactions to online covert marketing
Milne, George R.; Rohm, Andrew; Bahl, Shalini - In: Journal of advertising : official publication of the … 38 (2009) 4, pp. 107-122
Persistent link: https://www.econbiz.de/10003931186
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Kategoriezentrierte und repräsentantenorientierte Auswahlentscheidungen : Konsequenzen für das Management von Kundenbeziehungen
Weiber, Rolf; Mühlhaus, Daniel; Hörstrup, Robert - In: Management von Kundenbeziehungen : Perspektiven - …, (pp. 407-429). 2010
Persistent link: https://www.econbiz.de/10003934478
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Self-regulation of consumer decision making and behavior : the role of implementation intentions
Gollwitzer, Peter M.; Sheeran, Paschal - In: Journal of consumer psychology : JCP : the official … 19 (2009) 4, pp. 593-607
Persistent link: https://www.econbiz.de/10003936176
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Regulatory fit from attribute-based versus alternative-based processing in decision making
Mourali, Mehdi; Pons, Frank - In: Journal of consumer psychology : JCP : the official … 19 (2009) 4, pp. 643-651
Persistent link: https://www.econbiz.de/10003936189
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Specific features of the study of purchasing behaviour and consumption by the customer, financial and banking sector
Mitran, Paula Cornelia; Bebeşelea, Mihaela - In: Acta Universitatis Danubius / Oeconomica (2009) 1, pp. 161-172
Persistent link: https://www.econbiz.de/10003940371