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Wie Kunden Mitarbeiter motivieren
Grant, Adam M. - In: Harvard-Business-Manager : das Wissen der Besten 33 (2011) 8, pp. 66-75
Persistent link: https://www.econbiz.de/10009234052
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Enhancing employee innovation through customer engagement : the role of customer interactivity, employee affect, and motivations
Xu, Feng Zeng; Wang, Ying - In: Journal of hospitality & tourism research : JHTR ; the … 44 (2020) 2, pp. 351-376
Persistent link: https://www.econbiz.de/10012201367
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Exploring users motivation in innovation communities
Ståhlbröst, Anna; Bergvall-Kåreborn, Birgitta - In: International journal of entrepreneurship and … 14 (2011) 4, pp. 298-314
Persistent link: https://www.econbiz.de/10009348313
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Crowdsourcing as a business model : extrinsic motivations for knowledge sharing in user-generated content websites
Geri, Nitza; Gafni, Ruti; Bengov, Peter - In: Journal of global operations and strategic sourcing 10 (2017) 1, pp. 90-111
Persistent link: https://www.econbiz.de/10011650553
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Motivating User-Generated Content : Unintended Consequences of Incentive Thresholds
He, Liuyi; Luo, Jifeng; Tang, Yisong; Wu, Zhiyan; Zhang, Han - 2023
While monetary rewards have been widely used by online platforms to motivate user-generated content (UGC) contributions, users may not demonstrate the expected behaviors. Unintended consequences, exemplified by unchanged or reduced UGC contributions, may occur. Through two natural experiments,...
Persistent link: https://www.econbiz.de/10014350540
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Kunde und Energie im Fokus : wie das Engagement von Kunden und kundenzentrierte Managementsysteme die Produktivität im Unternehmen steigert
Preusser, Ivonne - 2015
Rasanter Fortschritt, dynamisch ändernde Umwelten und steigender Wettbewerbsdruck bestimmen das heutige Wirtschaftsumfeld von Unternehmen in einer global vernetzten Welt. Unternehmen sind daher mehr denn je gefordert, kontinuierlich agil und innovativ zu sein. Die Mobilisierung von produktiver...
Persistent link: https://www.econbiz.de/10011481457
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Game on : engaging customers and employees through gamification
Robson, Karen; Plangger, Kirk; Kietzmann, Jan H.; … - In: Business horizons 59 (2016) 1, pp. 29-36
Persistent link: https://www.econbiz.de/10011422826
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Business actor engagement : exploring its antecedents and types
Ekman, Peter; Röndell, Jimmie G.; Anastasiadou, Elena; … - In: Industrial marketing management : the international … 98 (2021), pp. 179-192
Persistent link: https://www.econbiz.de/10013206353
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Customer nontransactional value cocreation in an online hotel brand community : driving motivation, engagement behavior, and value beneficiary
Shin, Hakseung; Perdue, Richard R. - In: Journal of travel research : a quarterly publication of … 61 (2022) 5, pp. 1088-1104
Persistent link: https://www.econbiz.de/10013258957